/* ============================================================
   PILLAR PAGES — on the brand system
   Ish-Pink canvas · flat neo-brutalist blocks (4px ink outline,
   hard offset shadow, no blur, radius 14–28) · one coral accent
   per headline · Shantell aside per section · mono labels ·
   stickers die-cut + tilted, overlapping edges · 80 calm / 20
   loud (one loud moment per view). No dark theme, no glows, no
   hollow headlines, no ticker/equalizer.
   Depends on brand.css tokens (--coral,--ish-pink,--ink,--butter,
   --cobalt,--lime,--outline,--shadow*,--font-*,.wrap,.btn,.label,.enter).
   ============================================================ */

:root{ --ink-2:#4a3a3d; --ink-3:#7a6a6d; }
*{box-sizing:border-box}
html{overflow-x:clip}
body.pillar{background:var(--ish-pink);color:var(--ink);margin:0;overflow-x:clip;max-width:100%}

/* section rhythm */
/* every section is a contained card now — one tight deck rhythm, the cards provide the separation */
.psection{padding:clamp(12px,1.8vw,26px) 0}
.psection>.wrap{width:min(1200px,92vw)}
.phead{margin-bottom:clamp(28px,3.6vw,48px);max-width:60ch}
.phead .label{display:inline-block;margin-bottom:14px}
.phead h2{font-family:var(--font-display);font-weight:800;font-size:clamp(30px,4.6vw,58px);line-height:1;letter-spacing:-.045em;margin:0 0 14px}
.phead p{font-size:clamp(16px,1.6vw,19px);line-height:1.55;color:var(--ink-2);margin:0;max-width:56ch}
.accent{color:var(--coral)}
.enter{font-family:'Shantell Sans',cursive;font-weight:700;color:var(--coral);display:inline-block;transform:rotate(-2deg);font-size:clamp(17px,1.9vw,24px);line-height:1}

/* block kit (the brand's neo-brutalist card) */
/* NB: brand.css has its own full-bleed .pblock (homepage) — reset it here */
.pblock{position:relative;width:auto;margin-left:0;color:inherit;background:#fff;border:var(--outline);box-shadow:var(--shadow);border-radius:20px;padding:clamp(24px,3vw,38px)}
.pblock--coral{background:var(--coral);color:#fff}
.pblock--butter{background:var(--butter);color:var(--ink)}
.pblock--cobalt{background:var(--cobalt);color:#fff}
.pblock--ink{background:var(--ink);color:#fff}
.pblock--pink{background:var(--ish-pink);color:var(--ink)}

/* stickers — white die-cut chip, tilted, overlaps block edges */
.stk{border:4px solid var(--ink);border-radius:16px;overflow:hidden;box-shadow:var(--shadow-sm);background:#fff;flex:0 0 auto}
.stk img{display:block;width:100%;height:100%;object-fit:cover}
.stk.key{background:#fff;padding:12px}
.stk.key img{width:100%;height:100%;object-fit:contain}
.stk.r{transform:rotate(4deg)}.stk.l{transform:rotate(-4deg)}
.stk--peek{position:absolute;z-index:6}

/* ---- hero (blush, light) --------------------------------- */
.page-hero{padding:clamp(40px,5.5vw,84px) 0 clamp(34px,4vw,60px)}
.page-hero .wrap{width:min(1280px,92vw)}
.hero-grid{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,.9fr);gap:clamp(28px,4vw,60px);align-items:center}
.page-hero .label{display:inline-block;margin-bottom:18px}
.p-h1{font-family:var(--font-display);font-weight:800;font-size:clamp(42px,6.2vw,86px);line-height:.94;letter-spacing:-.05em;margin:0 0 20px;text-wrap:balance}
.p-h1 .accent{white-space:nowrap}
.p-lead{max-width:48ch;font-size:clamp(17px,1.7vw,20px);line-height:1.5;color:var(--ink-2);margin:0 0 26px}
.cred-row{display:flex;align-items:center;gap:24px;flex-wrap:wrap;margin:26px 0}
.cred img{height:36px;display:block;opacity:.92}
.cred-seal img{height:48px}
.hero-actions{display:flex;gap:14px;flex-wrap:wrap;margin-top:24px}
/* hero collage: one big clip, two offset clips, stickers breaking the edges */
.hero-stage{position:relative;height:580px;max-width:560px;width:100%;margin-left:auto}
.hero-clip{position:absolute;border:var(--outline);border-radius:18px;overflow:hidden;background:#241a1d;box-shadow:var(--shadow)}
.hero-clip video{width:100%;height:100%;object-fit:cover;display:block}
.hero-clip.a{left:0;top:24px;width:262px;height:466px;transform:rotate(-3deg);z-index:2}
.hero-clip.b{right:34px;top:0;width:176px;height:313px;transform:rotate(4deg);z-index:3}
.hero-clip.c{right:0;bottom:0;width:158px;height:281px;transform:rotate(-5deg);z-index:1}
.hero-clip .live{position:absolute;top:10px;left:10px;display:inline-flex;align-items:center;gap:6px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.08em;background:var(--coral);color:#fff;padding:4px 9px;border-radius:999px;border:2px solid var(--ink)}
.hero-clip .live::before{content:"";width:7px;height:7px;border-radius:50%;background:#fff}
.hero-ish{position:absolute;left:-34px;bottom:-26px;width:172px;height:172px;z-index:5;transform:rotate(-6deg)}
.hero-stk{position:absolute;z-index:6;width:94px;height:94px}
.hero-stk.mega{right:-10px;top:296px;transform:rotate(8deg)}
.hero-chip{position:absolute;z-index:6;font-family:var(--font-display);font-weight:800;font-size:15px;color:var(--ink);background:var(--lime);border:3px solid var(--ink);border-radius:999px;padding:9px 15px;box-shadow:4px 4px 0 var(--ink);transform:rotate(-4deg);white-space:nowrap}
.hero-chip.gmv{left:168px;top:-16px}
@media(max-width:900px){
  .hero-grid{grid-template-columns:1fr}
  .hero-stage{height:460px;max-width:420px;margin:28px auto 0}
  .hero-clip.a{width:206px;height:366px}
  .hero-clip.b{width:140px;height:249px;right:20px}
  .hero-clip.c{width:124px;height:220px}
  .hero-ish{width:132px;height:132px;left:-16px;bottom:-14px}
  .hero-chip.gmv{left:130px}
}

/* ---- video wall (one dark band, like the homepage daywall) */
.creator-wall{background:var(--ink);color:#fff;border-block:var(--outline);padding:clamp(40px,5vw,72px) 0;overflow:hidden}
.wall-title{width:min(1200px,92vw);margin:0 auto 28px}
.wall-title .label{color:rgba(255,255,255,.6)}
.wall-title h2{font-family:var(--font-display);font-weight:800;font-size:clamp(26px,4vw,50px);letter-spacing:-.04em;margin:8px 0 0}
.wall-rows{position:relative}
.wall-rows::before,.wall-rows::after{content:"";position:absolute;top:0;bottom:0;width:70px;z-index:4;pointer-events:none}
.wall-rows::before{left:0;background:linear-gradient(90deg,var(--ink),transparent)}
.wall-rows::after{right:0;background:linear-gradient(270deg,var(--ink),transparent)}
.wall-row{display:flex;gap:16px;width:max-content;animation:brandscroll 74s linear infinite}
.wall-row+.wall-row{margin-top:16px}
.wall-row.reverse{animation-direction:reverse;animation-duration:88s}
.creator-wall:hover .wall-row{animation-play-state:paused}
.wall-card{position:relative;flex:0 0 auto;width:172px;aspect-ratio:9/16;border:3px solid #000;border-radius:14px;overflow:hidden;background:#241a1d}
.wall-card video{width:100%;height:100%;object-fit:cover;display:block}
.wall-card .tag{position:absolute;left:9px;bottom:9px;font-family:var(--font-mono);font-size:10px;font-weight:600;color:#fff;background:rgba(0,0,0,.55);padding:4px 9px;border-radius:999px}
@media (prefers-reduced-motion:reduce){.wall-row{animation:none}}

/* ---- impact (coral block = the loud moment) -------------- */
.impact{display:grid;grid-template-columns:minmax(0,1.4fr) minmax(0,.6fr);gap:clamp(24px,3.4vw,50px);align-items:center}
.impact .fig{font-family:var(--font-display);font-weight:800;font-size:clamp(72px,12vw,180px);line-height:.82;letter-spacing:-.05em}
.impact .lbl{font-family:var(--font-mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;opacity:.85;margin-top:14px}
.impact-row{display:grid;grid-template-columns:repeat(3,1fr);margin-top:clamp(26px,3vw,42px);border-top:3px solid rgba(255,255,255,.4)}
.impact-row .ic{padding:20px 0;border-right:3px solid rgba(255,255,255,.4)}
.impact-row .ic:last-child{border-right:0}
.impact-row .ic b{display:block;font-family:var(--font-display);font-weight:800;font-size:clamp(26px,3.2vw,42px);line-height:1;letter-spacing:-.02em}
.impact-row .ic span{font-family:var(--font-mono);font-size:11px;letter-spacing:.08em;text-transform:uppercase;opacity:.82;margin-top:7px;display:block}
.impact .side{display:flex;flex-direction:column;align-items:flex-start;gap:18px}
.impact-stk{position:absolute;top:-36px;right:-22px;width:124px;height:124px;z-index:5;transform:rotate(7deg)}
.impact .side p{font-size:16px;line-height:1.5;opacity:.95;margin:0}
@media(max-width:760px){.impact{grid-template-columns:1fr}.impact-row{grid-template-columns:1fr}.impact-row .ic{border-right:0;border-bottom:3px solid rgba(255,255,255,.4)}}

/* ---- beliefs (calm white blocks, coral numerals) --------- */
.beliefs{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px;margin-top:26px}
.belief{display:flex;flex-direction:column}
.belief .bn{font-family:var(--font-display);font-weight:800;font-size:46px;line-height:1;letter-spacing:-.03em;color:var(--coral)}
.belief h3{font-family:var(--font-display);font-weight:800;font-size:23px;letter-spacing:-.01em;margin:12px 0 10px}
.belief p{font-size:15px;line-height:1.55;color:var(--ink-2);margin:0 0 auto}
.belief .metric{margin-top:18px;font-family:var(--font-mono);font-weight:600;font-size:12px;letter-spacing:.04em;align-self:flex-start;background:var(--butter);border:3px solid var(--ink);border-radius:999px;padding:5px 12px}
@media(max-width:860px){.beliefs{grid-template-columns:1fr}}

/* pull-quote (butter loud block) */
.tb-butter{display:grid;grid-template-columns:auto 1fr;gap:26px;align-items:center;margin:clamp(28px,3.6vw,48px) 0}
.tb-butter q{font-family:var(--font-display);font-weight:800;font-size:clamp(21px,2.9vw,34px);line-height:1.1;letter-spacing:-.01em;quotes:none}
.tb-butter cite{display:block;font-style:normal;font-family:var(--font-mono);font-size:12px;letter-spacing:.06em;text-transform:uppercase;color:#6b4a50;margin-top:14px}
@media(max-width:620px){.tb-butter{grid-template-columns:1fr}}

/* each phase is its own contained block; nested cards keep outline, drop shadow */
.phase-block{padding:clamp(28px,3.6vw,50px)}
.phase-block .pblock,.phase-block .iq-frame,.phase-block .chat-mock{box-shadow:none}
.phase-block .phase-note{margin-bottom:0}

/* phase header */
.phase-head{display:grid;grid-template-columns:auto 1fr;gap:clamp(16px,2.4vw,32px);align-items:center;margin-bottom:clamp(26px,3.4vw,46px)}
.pm-num{font-family:var(--font-display);font-weight:800;font-size:clamp(50px,6.4vw,96px);line-height:.82;letter-spacing:-.04em;color:var(--coral)}
.pm-num small{display:block;font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.14em;color:var(--ink-3);margin-top:6px}
.pm-kicker{display:block;font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:var(--ink-3);margin-bottom:9px}
.phase-head h3{font-family:var(--font-display);font-weight:800;font-size:clamp(26px,4vw,52px);line-height:1;letter-spacing:-.04em;margin:0}
.phase-note{max-width:62ch;margin:clamp(26px,3.4vw,44px) 0 0;font-size:clamp(16px,1.6vw,19px);line-height:1.55;color:var(--ink-2)}
.phase-note b{color:var(--ink);font-weight:800}

/* split + chart */
.split{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(26px,3.6vw,52px);align-items:center}
.split p{font-size:17px;line-height:1.6;color:var(--ink-2)}
.split p strong{color:var(--ink);font-weight:800}
.list-plain{list-style:none;margin:22px 0 0;padding:0;display:grid;gap:13px}
.list-plain li{position:relative;padding-left:28px;font-size:15.5px;line-height:1.5;color:var(--ink)}
.list-plain li::before{content:"";position:absolute;left:0;top:6px;width:14px;height:14px;background:var(--coral);border:2px solid var(--ink);border-radius:4px}
.chart-card .head{display:flex;align-items:baseline;justify-content:space-between;gap:12px;margin-bottom:22px}
.chart-card h3{font-family:var(--font-display);font-weight:800;font-size:19px;margin:0}
.chart-card .delta{font-family:var(--font-mono);font-size:11px;letter-spacing:.06em;text-transform:uppercase;color:#1f8f4e}
.kpi-row{display:grid;align-items:center;gap:14px;margin:14px 0;font-size:13.5px}
.kpi-row>span:first-child{color:var(--ink-2)}
.kpi-row .bar{height:12px;background:var(--ish-pink);border:2px solid var(--ink);border-radius:999px;overflow:hidden}
.kpi-row .bar i{display:block;height:100%;width:0;background:var(--coral);transition:width 1s cubic-bezier(.2,.7,.2,1)}
.in-view .kpi-row .bar i{width:var(--w,60%)}
.kpi-row .val{font-family:var(--font-display);font-weight:800;text-align:right}
.kpi-badge{display:inline-block;margin-top:16px;font-family:var(--font-mono);font-size:11px;letter-spacing:.06em;text-transform:uppercase;color:var(--ink-3)}
@media(max-width:860px){.split{grid-template-columns:1fr}}

/* tiers (white blocks) */
.tiers{display:grid;grid-template-columns:1fr;gap:18px}
.tier-row{display:grid;grid-template-columns:160px minmax(0,1fr) 280px;gap:clamp(20px,3vw,40px);align-items:center}
.tier-tag .t-num{display:block;font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3)}
.tier-tag .t-big{font-family:var(--font-display);font-weight:800;font-size:46px;line-height:.9;letter-spacing:-.03em;color:var(--coral);margin-top:4px}
.tier-tag .t-when{display:inline-block;margin-top:12px;font-family:var(--font-mono);font-size:10px;letter-spacing:.08em;text-transform:uppercase;border:2px solid var(--ink);border-radius:999px;padding:4px 11px}
.tier-copy h4{font-family:var(--font-display);font-weight:800;font-size:23px;margin:0 0 9px}
.tier-copy p{font-size:15px;line-height:1.55;color:var(--ink-2);margin:0}
.tier-visual{display:flex;justify-content:flex-end}
.mini-cascade{display:flex;align-items:center;gap:12px}
.mc-big{position:relative;width:72px;height:72px;border-radius:50%;border:3px solid var(--ink);background-size:cover;background-position:center;flex:0 0 auto}
.mc-big .cg-b{position:absolute;left:50%;bottom:-11px;transform:translateX(-50%);white-space:nowrap;font-family:var(--font-mono);font-weight:600;font-size:10px;color:var(--ink);background:var(--lime);border:2px solid var(--ink);border-radius:999px;padding:3px 9px}
.mc-spark{color:var(--coral);font-weight:800;letter-spacing:-2px;font-size:20px}
.mc-row{display:flex}
.mc-row i{width:40px;height:40px;border-radius:50%;border:2px solid var(--ink);background-size:cover;background-position:center;margin-left:-12px}
.output-stack{display:flex;align-items:center;gap:14px;flex-wrap:wrap;justify-content:flex-end}
.out-bars{display:flex;align-items:flex-end;gap:4px;height:34px}
.out-bars i{width:7px;background:var(--coral);border:1px solid var(--ink);border-radius:2px}
.out-bars i:nth-child(1){height:45%}.out-bars i:nth-child(2){height:80%}.out-bars i:nth-child(3){height:60%}.out-bars i:nth-child(4){height:100%}.out-bars i:nth-child(5){height:70%}
.eq-chip{font-family:var(--font-mono);font-size:10px;letter-spacing:.06em;text-transform:uppercase;border:2px solid var(--ink);border-radius:999px;padding:5px 11px}
.ignite-mini{display:grid;grid-template-columns:repeat(6,1fr);gap:7px;max-width:290px}
.ignite-mini i{width:100%;aspect-ratio:1;border-radius:50%;border:2px solid var(--ink);background-size:cover;background-position:center;animation:pop 2.6s ease-in-out infinite}
@keyframes pop{0%,100%{transform:scale(.9);opacity:.6}50%{transform:scale(1);opacity:1}}
@media(max-width:860px){.tier-row{grid-template-columns:1fr;gap:16px}.tier-visual{justify-content:flex-start}.tier-tag{display:flex;align-items:baseline;gap:16px}.tier-tag .t-when{margin-top:0}}

/* volume machine */
.pipeline{display:grid;grid-template-columns:minmax(0,1fr) auto minmax(0,1fr) auto minmax(0,1fr);align-items:stretch;gap:14px;margin-top:8px}
.pipe-step{text-align:center;padding:clamp(26px,3.2vw,42px) 22px;min-width:0}
.pipe-num{font-family:var(--font-display);font-weight:800;font-size:clamp(40px,5vw,68px);line-height:.95;letter-spacing:-.04em;color:var(--coral);overflow-wrap:break-word}
.pipe-step--loud .pipe-num{color:#fff;font-size:clamp(24px,3.2vw,38px)}
.pipe-lbl{font-family:var(--font-mono);font-size:11px;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3);margin-top:12px}
.pipe-step--loud .pipe-lbl{color:rgba(255,255,255,.75)}
.pipe-arrows{display:flex;align-items:center;justify-content:center;color:var(--coral);font-size:24px;font-weight:800;letter-spacing:-3px}
@media(max-width:780px){.pipeline{grid-template-columns:1fr}.pipe-arrows{transform:rotate(90deg)}}

/* IQ scripting engine — realistic product UI (dark is the UI, not the page) */
.iq-head{max-width:60ch;margin-bottom:26px}
.iq-head .rec{display:inline-block;font-family:var(--font-display);font-weight:800;font-size:12px;letter-spacing:.08em;background:var(--coral);color:#fff;border:2px solid var(--ink);border-radius:8px;padding:4px 11px;margin-bottom:14px}
.iq-head h3{font-family:var(--font-display);font-weight:800;font-size:clamp(23px,3vw,38px);letter-spacing:-.03em;margin:0 0 10px}
.iq-head .sub{font-size:16px;line-height:1.55;color:var(--ink-2)}
.iq-frame{background:var(--cobalt);border:var(--outline);border-radius:22px;box-shadow:var(--shadow-lg);overflow:hidden;color:#fff}
.iq-bar{display:flex;align-items:center;gap:8px;padding:13px 17px;background:rgba(255,255,255,.14);border-bottom:2px solid rgba(20,8,11,.3)}
.iq-bar i{width:11px;height:11px;border-radius:50%;background:rgba(255,255,255,.55)}
.iq-bar .url{margin-left:14px;font-family:var(--font-mono);font-size:12px;opacity:.85}
.iq-body{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr) minmax(0,1.1fr);gap:20px;padding:24px}
.iq-step{display:flex;align-items:center;gap:9px;font-weight:700;font-size:14px;margin:14px 0 8px}
.iq-step b{display:grid;place-items:center;width:22px;height:22px;background:var(--coral);color:#fff;border-radius:50%;font-size:12px}
.iq-select{border:2px solid var(--ink);border-radius:12px;padding:12px 15px;display:flex;justify-content:space-between;font-weight:600;font-size:14px;background:#fff;color:var(--ink)}
.iq-gen{margin-top:6px;background:var(--coral);color:#fff;border:2px solid #000;border-radius:12px;padding:12px;text-align:center;font-weight:700;font-size:14px}
.iq-note{font-size:12.5px;line-height:1.5;opacity:.88;margin-top:13px}
.iq-vid-label{font-weight:700;font-size:13px;margin-bottom:9px;display:flex;align-items:center;gap:8px}
.iq-vid-label .tb{font-family:var(--font-mono);font-size:10px;background:#fff;color:var(--ink);border-radius:999px;padding:2px 9px}
.iq-video{position:relative;border-radius:13px;overflow:hidden;aspect-ratio:9/16;max-height:360px;background:#000}
.iq-video video{width:100%;height:100%;object-fit:cover;display:block}
.iq-video .comm{position:absolute;left:10px;bottom:10px;font-family:var(--font-mono);font-size:10px;background:rgba(0,0,0,.6);border-radius:999px;padding:4px 9px}
.iq-panel{border:2px solid var(--ink);border-radius:13px;padding:15px;margin-bottom:14px;background:#fff;color:var(--ink)}
.iq-panel.purple{border-left:3px solid #a78bfa}
.iq-panel.yellow{border-left:3px solid var(--butter)}
.iq-panel h5{font-size:14px;margin:0 0 5px}
.iq-panel .sub{font-size:11.5px;opacity:.62;margin-bottom:11px}
.iq-check{position:relative;padding-left:22px;font-size:12.5px;line-height:1.45;margin:7px 0;opacity:.95}
.iq-check::before{content:"\2713";position:absolute;left:0;color:#1f8f4e;font-weight:800}
.iq-steal{margin-top:11px;font-size:12.5px;line-height:1.5;background:var(--ish-pink);border-radius:10px;padding:10px}
.iq-hook{font-size:12.5px;line-height:1.45;background:var(--ish-pink);border-radius:10px;padding:10px;margin-top:8px}
.iq-hook span{display:block;font-family:var(--font-mono);font-size:10px;opacity:.6;margin-top:5px}
.cr-caption{text-align:center;max-width:64ch;margin:clamp(24px,3vw,40px) auto 0;font-size:15px;line-height:1.6;color:var(--ink-2)}
.cr-caption b{color:var(--ink);font-weight:800}
@media(max-width:900px){.iq-body{grid-template-columns:1fr}}

/* creator toolkit: Formula (butter) + the Meta bridge (white) */
.toolkit{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:22px}
.tk-head{display:flex;align-items:center;gap:12px;margin-bottom:6px;flex-wrap:wrap}
.tk-logo{height:26px;width:auto;display:block}
.toolkit h3{font-family:var(--font-display);font-weight:800;font-size:clamp(22px,2.6vw,32px);line-height:1.05;letter-spacing:-.03em;margin:10px 0 10px}
.toolkit p{font-size:15.5px;line-height:1.55;margin:0 0 14px;opacity:.88}
.toolkit .list-plain{margin-top:4px;gap:10px}
.toolkit .btn{margin-top:18px}
.bridge{display:flex;align-items:center;gap:14px;margin:16px 0 4px;flex-wrap:wrap}
.bridge .node{display:flex;align-items:center;justify-content:center;width:64px;height:64px;background:#fff;border:3px solid var(--ink);border-radius:16px;box-shadow:4px 4px 0 var(--ink)}
.bridge .node img{height:32px;width:auto;display:block}
.bridge .arrow{font-family:var(--font-display);font-weight:800;color:var(--cobalt);font-size:26px;letter-spacing:-3px}
.bridge .chip{font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.04em;text-transform:uppercase;background:var(--lime);border:3px solid var(--ink);border-radius:999px;padding:6px 12px}
.tk-stk{position:absolute;top:-30px;right:-18px;width:104px;height:104px;transform:rotate(7deg);z-index:5}
@media(max-width:860px){.toolkit{grid-template-columns:1fr}}

/* community */
.community{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(30px,4vw,60px);align-items:center}
.community h3{font-family:var(--font-display);font-weight:800;font-size:clamp(23px,2.9vw,36px);letter-spacing:-.03em;margin:12px 0 12px}
.community p{font-size:16px;line-height:1.6;color:var(--ink-2)}
.plat-badges{display:flex;gap:12px;margin-top:20px}
.plat-badge{display:inline-flex;align-items:center;gap:8px;font-weight:700;font-size:13px;border:3px solid var(--ink);border-radius:999px;padding:7px 14px;background:#fff}
.plat-badge svg{width:16px;height:16px}
.plat-badge.wa{color:#1f8f4e}.plat-badge.dc{color:#5865F2}
.chat-stack{display:grid;gap:16px}
.chat-mock{border:var(--outline);border-radius:16px;box-shadow:var(--shadow);overflow:hidden;background:#fff}
.ch-head{display:flex;align-items:center;gap:9px;padding:13px 15px;font-weight:700;font-size:13px;color:#fff}
.chat-mock.wa .ch-head{background:#1f8f4e}.chat-mock.dc .ch-head{background:#5865F2}
.ch-head svg{width:16px;height:16px}
.ch-head .members{margin-left:auto;font-weight:500;font-size:11px;opacity:.85}
.ch-body{padding:13px 15px;display:grid;gap:8px;background:#fff}
.ch-msg{font-size:12.5px;line-height:1.45;background:var(--ish-pink);border:2px solid var(--ink);border-radius:11px;padding:8px 10px}
.ch-msg.pin{background:var(--butter)}
.ch-msg .rx{display:inline-block;margin-left:6px;font-family:var(--font-mono);font-size:10px;color:var(--ink-3)}
@media(max-width:860px){.community{grid-template-columns:1fr}}

/* proof */
.tb-ink{display:grid;grid-template-columns:auto 1fr;gap:28px;align-items:center}
.tb-ink .av{width:104px;height:104px;border-radius:18px;overflow:hidden;border:3px solid var(--coral);flex:0 0 auto}
.tb-ink .av img{width:100%;height:100%;object-fit:cover;display:block}
.tb-ink q{font-family:var(--font-display);font-weight:800;font-size:clamp(21px,2.7vw,34px);line-height:1.15;quotes:none;letter-spacing:-.02em}
.tb-ink cite{display:block;font-style:normal;font-family:var(--font-mono);font-size:12px;letter-spacing:.06em;text-transform:uppercase;opacity:.6;margin-top:14px}
.tb-wins{display:flex;gap:12px;flex-wrap:wrap;align-items:center;margin-top:clamp(22px,2.6vw,36px)}
.tb-wins .lead{font-family:var(--font-mono);font-size:12px;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3);margin-right:4px}
.tb-wins .w{font-family:var(--font-display);font-weight:700;font-size:15px;background:var(--lime);border:3px solid var(--ink);border-radius:999px;padding:9px 16px}
@media(max-width:680px){.tb-ink{grid-template-columns:1fr}}

/* flywheel */
.flywheel-grid{display:grid;grid-template-columns:minmax(0,400px) minmax(0,1fr);gap:clamp(32px,4.5vw,66px);align-items:center}
.flywheel-svg-holder svg{width:100%;height:auto}
.flywheel-svg-holder .fw-center-label{font-family:var(--font-display);font-weight:800}
.fw-node-label{font-family:var(--font-mono);font-size:11px;letter-spacing:.08em;text-transform:uppercase;fill:var(--ink-3)}
.fw-step{display:grid;grid-template-columns:44px 1fr;gap:16px;padding:18px 0;border-top:2px solid rgba(20,8,11,.12)}
.fw-step:first-child{border-top:0;padding-top:0}
.fw-step .idx{font-family:var(--font-display);font-weight:800;font-size:18px;color:var(--coral);padding-top:3px}
.fw-step h3{font-family:var(--font-display);font-weight:800;font-size:19px;margin:0 0 5px}
.fw-step p{font-size:14.5px;line-height:1.55;color:var(--ink-2);margin:0}
.pipe-caption{text-align:center;max-width:64ch;margin:clamp(30px,3.6vw,52px) auto 0;font-size:16px;line-height:1.6;color:var(--ink-2)}
.pipe-caption b{color:var(--ink);font-weight:800}
@media(max-width:820px){.flywheel-grid{grid-template-columns:1fr}.flywheel-svg-holder{max-width:340px;margin:0 auto}}

/* CTA (coral loud block) */
.cta-wrap{padding:clamp(20px,3vw,44px) 0 clamp(46px,6vw,96px)}
.cta-band{text-align:center;padding:clamp(44px,6vw,86px) clamp(24px,4vw,60px)}
.cta-band .enter{margin-bottom:12px}
.cta-band h2{font-family:var(--font-display);font-weight:800;font-size:clamp(38px,6.4vw,88px);line-height:.94;letter-spacing:-.05em;margin:0 0 16px}
.cta-band p{max-width:50ch;margin:0 auto 26px;font-size:17px;line-height:1.5;opacity:.95}
.cta-band .btn{background:#fff;color:var(--ink)}


/* ===== Formula + Meta pages: shared components ===== */
/* real phone screenshots, framed */
.phones{display:flex;gap:22px;justify-content:center;align-items:flex-start;flex-wrap:wrap}
.phone-wrap{display:flex;flex-direction:column;align-items:center;flex:0 0 auto}
.phone{width:min(270px,88vw);border:var(--outline);border-radius:28px;overflow:hidden;box-shadow:var(--shadow);background:#fff}
.phone img{display:block;width:100%;height:auto}
.phone.l{transform:rotate(-3deg)}.phone.r{transform:rotate(3deg)}
.phone-cap{font-family:var(--font-mono);font-size:11px;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3);text-align:center;margin-top:16px;max-width:26ch}
/* HQ screenshot slot — an honest placeholder until the real screens land */
.shot-slot{position:relative;border:3px dashed var(--ink);border-radius:18px;background:#fff;aspect-ratio:16/10;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:8px;text-align:center;padding:22px;color:var(--ink-3)}
.shot-slot b{font-family:var(--font-mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--ink)}
.shot-slot span{font-size:13.5px;line-height:1.45;max-width:36ch}
.shot-slot img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;border-radius:14px}
/* generic card grids */
.cards2{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:18px}
.cards3{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.kcard{display:flex;flex-direction:column}
.kcard .k{font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--coral)}
.kcard h3{font-family:var(--font-display);font-weight:800;font-size:22px;letter-spacing:-.02em;margin:10px 0 8px}
.kcard p{font-size:15px;line-height:1.55;color:var(--ink-2);margin:0 0 auto}
.kcard .metric{margin-top:16px;align-self:flex-start;font-family:var(--font-mono);font-weight:600;font-size:12px;background:var(--lime);border:3px solid var(--ink);border-radius:999px;padding:5px 12px}
.kcard .metric--butter{background:var(--butter)}
/* payout flow (how a creator gets paid) */
.flow{display:flex;align-items:center;gap:12px;flex-wrap:wrap;margin:14px 0 4px}
.flow .step{font-family:var(--font-display);font-weight:700;font-size:14px;background:#fff;border:3px solid var(--ink);border-radius:14px;padding:10px 14px;box-shadow:4px 4px 0 var(--ink)}
.flow .step.pay{background:var(--lime)}
.flow .arr{font-family:var(--font-display);font-weight:800;color:var(--coral);font-size:22px;letter-spacing:-3px}
/* pricing (deliberately NOT .tiers — that name is taken twice already) */
.plans{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.plan{display:flex;flex-direction:column}
.plan .pn{font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3)}
.plan .price{font-family:var(--font-display);font-weight:800;font-size:46px;letter-spacing:-.03em;line-height:1;margin:10px 0 2px}
.plan .price span{font-size:15px;font-weight:600;color:var(--ink-3);margin-left:4px}
.plan .list-plain{margin:16px 0 20px}
.plan .btn{margin-top:auto;justify-content:center}
/* feed mockups (what it looks like on Meta) */
.feeds{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.feed{border:var(--outline);border-radius:18px;overflow:hidden;background:#fff}
.feed .fh{display:flex;align-items:center;gap:10px;padding:12px 14px;border-bottom:3px solid var(--ink)}
.feed .fh img{width:30px;height:30px;border-radius:50%;border:2px solid var(--ink)}
.feed .fh b{font-size:13px;display:block}.feed .fh i{font-style:normal;font-size:11px;color:var(--ink-3)}
.feed .fm{position:relative;aspect-ratio:4/5;background:#241a1d}
.feed .fm video{width:100%;height:100%;object-fit:cover;display:block}
.feed .tag{position:absolute;top:10px;left:10px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.08em;background:var(--coral);color:#fff;border:2px solid var(--ink);border-radius:999px;padding:4px 9px}
.feed .tag.ig{background:#d62976}.feed .tag.fb{background:#0866FF}
.feed .fc{padding:11px 14px;font-size:12.5px;line-height:1.4}
.feed .fc b{font-weight:700}
.meta-row{display:flex;align-items:center;gap:22px;flex-wrap:wrap;margin:22px 0}
.meta-row img{height:44px;width:auto;display:block}
@media(max-width:860px){.cards2,.cards3,.plans,.feeds{grid-template-columns:1fr}}

/* real product/HQ screenshots, framed */
.shot{margin:0;border:var(--outline);border-radius:16px;overflow:hidden;background:#fff;box-shadow:var(--shadow-sm)}
.shot img{display:block;width:100%;height:auto}
.shot figcaption{font-family:var(--font-mono);font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3);padding:10px 12px;border-top:3px solid var(--ink);background:#fff;line-height:1.4}
.shot--inline{margin-top:16px}

/* ===== Live + Content pages ===== */
/* photo step cards (set / hosts / program) */
.steps3{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.pstep{display:flex;flex-direction:column;padding:0;overflow:hidden}
.pstep .ph{position:relative;aspect-ratio:4/3;background:#241a1d;border-bottom:var(--outline)}
.pstep .ph img{width:100%;height:100%;object-fit:cover;display:block}
.pstep .ph .ptag{position:absolute;left:10px;bottom:10px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.08em;text-transform:uppercase;background:#fff;border:2px solid var(--ink);border-radius:999px;padding:4px 9px}
.pstep .pb{padding:20px 22px 24px}
.pstep .k{font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--coral)}
.pstep h4{font-family:var(--font-display);font-weight:800;font-size:21px;letter-spacing:-.02em;margin:8px 0 8px}
.pstep p{font-size:14.5px;line-height:1.55;color:var(--ink-2);margin:0}
/* live phone chrome bits */
.sale-pop{position:absolute;z-index:7;font-family:var(--font-display);font-weight:800;font-size:13px;background:var(--lime);border:3px solid var(--ink);border-radius:999px;padding:7px 12px;box-shadow:4px 4px 0 var(--ink);white-space:nowrap}
.gmv-chip{position:absolute;z-index:7;background:#fff;border:var(--outline);border-radius:14px;box-shadow:var(--shadow-sm);padding:10px 14px}
.gmv-chip .l{font-family:var(--font-mono);font-size:10px;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3)}
.gmv-chip .v{font-family:var(--font-display);font-weight:800;font-size:24px;letter-spacing:-.03em;line-height:1.05}
/* replay cards (shot on our stage) */
.replays{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px}
.replay-duo{display:grid;grid-template-columns:1fr 1.4fr;gap:14px;align-items:stretch}
.bts{position:relative;border:var(--outline);border-radius:16px;overflow:hidden;background:#241a1d;min-height:220px}
.bts img{width:100%;height:100%;object-fit:cover;display:block;position:absolute;inset:0}
.bts .tag,.replay .tag{position:absolute;left:10px;top:10px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.08em;text-transform:uppercase;background:#fff;border:2px solid var(--ink);border-radius:999px;padding:4px 9px;z-index:2}
.replay{position:relative;border:var(--outline);border-radius:18px;overflow:hidden;background:#000;aspect-ratio:9/16;box-shadow:var(--shadow-sm)}
.replay video{width:100%;height:100%;object-fit:cover;display:block}
.replay .tag{background:var(--coral);color:#fff}
.replay .rb{position:absolute;left:0;right:0;bottom:0;padding:12px 12px 14px;background:linear-gradient(transparent,rgba(0,0,0,.75));color:#fff;font-family:var(--font-mono);font-size:11px;letter-spacing:.06em}
.replay .rb i{display:block;height:3px;background:rgba(255,255,255,.35);border-radius:2px;margin-top:8px;overflow:hidden}
.replay .rb i::after{content:"";display:block;height:100%;width:62%;background:var(--coral)}
/* Live HQ panels */
.lhq{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:16px}
.lhq .step{font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--coral)}
.lhq h4{font-family:var(--font-display);font-weight:800;font-size:18px;letter-spacing:-.02em;margin:8px 0 12px}
.lq{border:2px solid var(--ink);border-radius:12px;padding:10px 12px;margin:8px 0;font-size:13px;line-height:1.4;background:var(--ish-pink)}
.lq .ts{display:block;font-family:var(--font-mono);font-size:10px;letter-spacing:.06em;color:var(--ink-3);margin-bottom:4px}
.lq .hit{display:block;margin-top:6px;font-family:var(--font-mono);font-size:10px;font-weight:600;color:#1f8f4e}
.lq .hit.miss{color:var(--coral)}
.verdict{display:flex;gap:10px;align-items:flex-start;font-size:13.5px;line-height:1.4;margin:9px 0}
.verdict b{flex:0 0 22px;height:22px;display:grid;place-items:center;border:2px solid var(--ink);border-radius:6px;font-size:12px}
.verdict b.win{background:var(--lime)}.verdict b.flat{background:var(--ish-pink)}
.sdiff{display:grid;gap:6px}
.sdiff .ln{font-family:var(--font-mono);font-size:12px;padding:7px 10px;border-radius:8px;border:2px solid var(--ink)}
.sdiff .add{background:var(--lime)}.sdiff .cut{background:#fff;text-decoration:line-through;color:var(--ink-3)}
/* live mini stat rows */
.mini{display:grid;gap:8px;margin-top:14px}
.mini .row{display:flex;justify-content:space-between;align-items:center;font-size:13.5px;border-bottom:2px solid rgba(20,8,11,.12);padding-bottom:7px}
.mini .row b{font-family:var(--font-display);font-weight:800}
/* content: hook/angle matrix */
.matrix{display:grid;grid-template-columns:70px repeat(4,minmax(0,1fr));gap:6px;margin:14px 0 12px}
.matrix .ml{font-family:var(--font-mono);font-size:10px;letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3);align-self:center}
.matrix .mc{font-family:var(--font-display);font-weight:800;font-size:13px;text-align:center;padding:9px 4px;border:2px solid var(--ink);border-radius:8px;background:#fff}
.matrix .mc.dim{opacity:.45;background:var(--ish-pink);border-color:rgba(20,8,11,.3)}
.matrix .mc.win{background:var(--lime)}
/* content: celeb strip + bts collage */
.strip5{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:12px}
.strip5 .v{border:var(--outline);border-radius:14px;overflow:hidden;aspect-ratio:9/16;background:#241a1d}
.strip5 video{width:100%;height:100%;object-fit:cover;display:block}
.btsgrid{display:grid;grid-template-columns:1.1fr 1fr 1fr;gap:16px}
.btsgrid .tall{grid-row:span 2}
.btsgrid .cell{position:relative;border:var(--outline);border-radius:16px;overflow:hidden;background:#241a1d;min-height:200px}
.btsgrid .cell img,.btsgrid .cell video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;display:block}
/* content: engine steps + compare */
.engine{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:14px;align-items:stretch}
.compare{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px}
.compare .list-plain li::before{background:var(--ink-3);border-color:var(--ink-3)}
.compare .pblock--butter .list-plain li::before{background:var(--coral);border-color:var(--ink)}
.fullshot{margin:0;position:relative;border:var(--outline);border-radius:20px;overflow:hidden;box-shadow:var(--shadow);background:#241a1d;aspect-ratio:21/9;min-height:300px}
.fullshot img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;display:block}
.fullshot .cap{position:absolute;left:14px;bottom:14px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.08em;text-transform:uppercase;background:#fff;border:2px solid var(--ink);border-radius:999px;padding:5px 10px}
@media(max-width:900px){.steps3,.lhq,.engine,.strip5{grid-template-columns:repeat(2,minmax(0,1fr))}.replays,.compare,.btsgrid{grid-template-columns:1fr}.btsgrid .tall{grid-row:auto}.replay-duo{grid-template-columns:1fr}}
@media(max-width:560px){.steps3,.lhq,.engine,.strip5{grid-template-columns:1fr}}


/* ===== content samples gallery (ported 1:1 from /samples) ===== */
.sfilters{display:flex;gap:10px;flex-wrap:wrap;margin:4px 0 26px}
.sfbtn{font-family:var(--font-display);font-weight:700;font-size:14px;color:var(--ink);background:#fff;border:3px solid var(--ink);border-radius:999px;padding:9px 16px;cursor:pointer;box-shadow:4px 4px 0 var(--ink);transition:transform .2s cubic-bezier(.22,1,.36,1),box-shadow .2s cubic-bezier(.22,1,.36,1)}
.sfbtn:hover{transform:translate(2px,2px);box-shadow:2px 2px 0 var(--ink)}
.sfbtn.is-active{background:var(--coral);color:#fff}
.ssec{padding:10px 0 30px}
.ssec .shead{display:flex;align-items:baseline;gap:16px;margin-bottom:18px}
.ssec .shead h3{font-family:var(--font-display);font-weight:800;font-size:clamp(20px,2.6vw,28px);letter-spacing:-.02em;margin:0}
.ssec .shead .n{font-family:var(--font-mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3)}
.ssec .shead .rule{flex:1;height:3px;background:var(--ink);border-radius:2px}
.sgrid{display:grid;gap:14px}
.sgrid--feature{grid-template-columns:repeat(auto-fit,minmax(340px,1fr));gap:18px}
.sgrid--ugc{grid-template-columns:repeat(auto-fill,minmax(190px,1fr))}
.stile{position:relative;aspect-ratio:9/16;border:var(--outline);border-radius:14px;overflow:hidden;background:#241a1d;cursor:pointer;box-shadow:var(--shadow-sm)}
.sgrid--feature .stile{aspect-ratio:16/9;border-radius:18px}
.stile video,.stile img.poster{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;display:block}
.stile img.poster{z-index:1;transition:opacity .4s ease}
.stile.playing img.poster{opacity:0}
.stile .lab{position:absolute;left:10px;bottom:10px;z-index:3;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.06em;background:#fff;border:2px solid var(--ink);border-radius:999px;padding:4px 9px;max-width:calc(100% - 20px);white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.sgrid--feature .stile .lab{font-size:11px;left:14px;bottom:14px}
.stile .play{position:absolute;inset:0;z-index:2;display:grid;place-items:center;opacity:0;transition:opacity .2s;background:rgba(20,8,11,.18)}
.stile:hover .play,.stile:focus-visible .play{opacity:1}
.stile .play span{width:54px;height:54px;border-radius:50%;background:var(--coral);border:3px solid var(--ink);display:grid;place-items:center;box-shadow:4px 4px 0 var(--ink)}
.stile .play span::after{content:"";border-left:14px solid #fff;border-top:9px solid transparent;border-bottom:9px solid transparent;margin-left:4px}
.sphotos{columns:3 260px;column-gap:14px}
.spitem{break-inside:avoid;margin:0 0 14px;border:var(--outline);border-radius:14px;overflow:hidden;cursor:pointer;box-shadow:var(--shadow-sm);background:#fff}
.spitem img{display:block;width:100%;height:auto}
.slb{position:fixed;inset:0;z-index:9999;background:rgba(20,8,11,.92);display:none;align-items:center;justify-content:center;padding:20px}
.slb.on{display:flex}
.slb video{max-width:min(92vw,520px);max-height:88vh;border-radius:18px;border:var(--outline)}
.slb.wide video{max-width:min(94vw,960px)}
.slb iframe{width:min(94vw,960px);aspect-ratio:16/9;max-height:86vh;border:0;border-radius:18px;background:#000}
.slb img.lbimg{max-width:min(94vw,1100px);max-height:88vh;border-radius:12px;border:var(--outline)}
.slb .close{position:absolute;top:22px;right:28px;width:44px;height:44px;border-radius:50%;background:#fff;border:3px solid var(--ink);color:var(--ink);font-size:28px;line-height:1;display:grid;place-items:center;cursor:pointer;box-shadow:4px 4px 0 var(--ink)}
@media(max-width:900px){.sgrid--feature{grid-template-columns:1fr}.sgrid--ugc{grid-template-columns:repeat(auto-fill,minmax(140px,1fr))}}
@media(max-width:640px){.sphotos{columns:2 140px}}


/* ===== content subscription (meshed from /content-subscription) ===== */
.trust-row{display:flex;align-items:center;gap:18px;flex-wrap:wrap;margin-bottom:18px}
.proof-chip{display:inline-flex;align-items:center;gap:9px;font-size:13px;color:var(--ink-2);background:#fff;border:2px solid var(--ink);border-radius:999px;padding:7px 13px}
.proof-chip .stars{color:var(--coral);letter-spacing:1px}.proof-chip b{color:var(--ink);font-weight:800}
.built-for{display:inline-flex;align-items:center;gap:8px;flex-wrap:wrap}
.built-for .lbl{font-family:var(--font-mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-3)}
.built-for b{font-size:13px;font-weight:700;background:var(--butter);border:2px solid var(--ink);border-radius:999px;padding:5px 11px}
.note-mono{font-family:var(--font-mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-3);align-self:center}
.sstats{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.sstat{text-align:center;padding:24px 18px}
.sstat:nth-child(1){transform:rotate(-1deg)}.sstat:nth-child(2){transform:rotate(.8deg)}.sstat:nth-child(3){transform:rotate(-.5deg)}
.sstat .big{font-family:var(--font-display);font-weight:800;font-size:clamp(40px,5.6vw,64px);line-height:1;letter-spacing:-.04em;color:var(--coral)}
.sstat .lab{font-size:14.5px;color:var(--ink-2);margin-top:12px;line-height:1.35}
.loop-note{text-align:center;margin:18px 0 0}
.mult{display:grid;grid-template-columns:auto minmax(0,1fr) auto;gap:clamp(22px,4vw,60px);align-items:center;margin-top:8px}
.mnode{text-align:center}
.mnode .circle{width:clamp(120px,14vw,170px);height:clamp(120px,14vw,170px);border-radius:50%;display:grid;place-items:center;margin:0 auto 14px;background:#fff;border:var(--outline);box-shadow:var(--shadow)}
.mnode.end .circle{background:var(--coral);color:#fff}
.mnode .n{font-family:var(--font-display);font-weight:800;font-size:clamp(42px,5.4vw,68px);line-height:1;letter-spacing:-.04em}
.mnode .lab{font-size:14px;color:var(--ink-2);max-width:170px;margin:0 auto;line-height:1.3}
.mchips{display:flex;flex-direction:column;gap:10px;align-items:center}
.mchip{font-family:var(--font-mono);font-weight:600;font-size:11.5px;letter-spacing:.08em;text-transform:uppercase;background:#fff;border:2px solid var(--ink);border-radius:999px;padding:8px 14px;box-shadow:3px 3px 0 var(--ink)}
.talent-note{display:flex;align-items:center;gap:16px;flex-wrap:wrap;margin-top:18px}
.talent-note .nb{font-size:14px;color:var(--ink-2)}.talent-note .nb b{color:var(--ink)}
.netstrip{margin-top:26px;padding-top:22px;border-top:2px solid rgba(20,8,11,.12);display:flex;flex-direction:column;align-items:center;gap:16px;text-align:center}
.netstrip .nl{font-family:var(--font-mono);font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3)}
.nets{display:flex;flex-wrap:wrap;align-items:center;justify-content:center;gap:16px 36px}
.net-logo{height:26px;width:auto;opacity:.8}.net-logo.lg-rh{height:36px}
.nets .net-more{font-family:var(--font-mono);font-size:12px;color:var(--ink-3)}
.promise{text-align:center;padding:clamp(44px,6vw,84px) clamp(24px,4vw,60px)}
.promise .enter{display:inline-block;margin-bottom:12px;font-size:clamp(20px,2.6vw,30px);color:#fff}
.promise h2{font-family:var(--font-display);font-weight:800;font-size:clamp(40px,7.4vw,110px);line-height:.92;letter-spacing:-.04em;margin:0}
.plans{margin-top:34px}
.plan .vids{font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3)}
.plan .per{font-family:var(--font-mono);font-weight:600;font-size:12px;color:var(--coral);margin:4px 0 2px}
.plan .popbadge{position:absolute;top:-14px;left:22px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.12em;text-transform:uppercase;background:var(--coral);color:#fff;border:2px solid var(--ink);border-radius:999px;padding:5px 11px}
.plan .popnote{position:absolute;top:-36px;right:14px;font-family:'Shantell Sans',cursive;font-weight:700;font-size:18px;color:var(--coral);transform:rotate(-5deg);white-space:nowrap}
.tiers-note{text-align:center;color:var(--ink-2);font-size:14px;margin-top:22px}.tiers-note a{color:var(--coral);font-weight:800}
/* booking wizard */
.book-2col{display:grid;grid-template-columns:.92fr 1.08fr;gap:clamp(26px,4vw,56px);align-items:start}
.book-aside h2{font-family:var(--font-display);font-weight:800;font-size:clamp(28px,3.6vw,46px);letter-spacing:-.04em;line-height:1;margin:14px 0 14px}
.book-aside>p{color:var(--ink-2);font-size:16px;line-height:1.55;max-width:46ch}
.book-trust{display:inline-flex;align-items:center;gap:9px;font-size:13.5px;color:var(--ink-2);margin-top:6px}
.book-trust .stars{color:var(--coral);letter-spacing:1px}.book-trust b{color:var(--ink);font-weight:800}
.wiz{position:relative;overflow:hidden}
.wiz-top{display:flex;align-items:center;gap:16px;margin-bottom:22px}
.wiz-progress{flex:1;height:10px;background:var(--ish-pink);border:2px solid var(--ink);border-radius:999px;overflow:hidden}
.wiz-progress i{display:block;height:100%;width:0;background:var(--coral);transition:width .45s cubic-bezier(.22,1,.36,1)}
.wiz-count{font-family:var(--font-mono);font-size:11px;letter-spacing:.16em;color:var(--ink-3);white-space:nowrap}
.wstep{display:none}.wstep.on{display:block;animation:wstep-in .35s cubic-bezier(.22,1,.36,1)}
@keyframes wstep-in{from{opacity:0;transform:translateY(8px)}to{opacity:1;transform:none}}
.wstep h2{font-family:var(--font-display);font-weight:800;font-size:clamp(21px,2.5vw,27px);letter-spacing:-.02em;margin:0 0 6px}
.wstep .sub{color:var(--ink-2);font-size:14px;margin:0 0 18px}
.wstep label{font-family:var(--font-mono);font-weight:600;font-size:10.5px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3);display:block;margin-bottom:7px}
.wstep input{width:100%;background:#fff;color:var(--ink);border:3px solid var(--ink);border-radius:12px;padding:12px 15px;font:inherit;font-size:15px}
.wstep input:focus{outline:none;box-shadow:4px 4px 0 var(--coral)}
.wstep .row2{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.werr{color:var(--coral);font-weight:700;font-size:13px;margin-top:10px;min-height:18px}
.wchips{display:grid;grid-template-columns:repeat(auto-fill,minmax(150px,1fr));gap:10px}
.wchips button{position:relative;border:3px solid var(--ink);border-radius:12px;background:#fff;color:var(--ink);padding:12px 14px;font:inherit;font-size:14px;font-weight:700;text-align:left;cursor:pointer;box-shadow:3px 3px 0 var(--ink);transition:transform .15s,box-shadow .15s}
.wchips button:hover{transform:translate(1px,1px);box-shadow:2px 2px 0 var(--ink)}
.wchips button.on{background:var(--butter)}
.wchips button.on::after{content:"\2713";position:absolute;top:10px;right:13px;color:var(--ink);font-weight:800;font-size:13px}
.wiz-nav{display:flex;align-items:center;gap:14px;margin-top:22px}
.wiz-back{color:var(--ink-2);font:inherit;font-size:14px;font-weight:600;padding:10px 4px;background:none;border:0;cursor:pointer;visibility:hidden}
.wiz-back.show{visibility:visible}
.wiz-nav #wNext{margin-left:auto}
.wiz-hint{font-family:var(--font-mono);font-size:10.5px;letter-spacing:.1em;color:var(--ink-3);text-transform:uppercase}
.tz-note{font-family:var(--font-mono);font-size:11px;letter-spacing:.08em;color:var(--ink-3);margin:0 0 12px}
.day-strip{display:flex;gap:8px;overflow-x:auto;padding-bottom:6px;margin-bottom:16px}
.day-strip button{flex-shrink:0;min-width:86px;border:3px solid var(--ink);border-radius:12px;background:#fff;color:var(--ink-3);padding:9px 12px;font-family:var(--font-mono);font-size:11px;letter-spacing:.06em;text-transform:uppercase;text-align:center;line-height:1.5;cursor:pointer}
.day-strip button b{display:block;font-family:var(--font-display);font-size:15px;color:var(--ink);letter-spacing:0}
.day-strip button.on{background:var(--butter);color:var(--ink)}
.slot-grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(104px,1fr));gap:10px;min-height:120px}
.slot-grid button{border:3px solid var(--ink);border-radius:10px;background:#fff;padding:10px 8px;font:inherit;font-size:14px;font-weight:700;cursor:pointer}
.slot-grid button.on{background:var(--coral);color:#fff}
.wsummary .row{display:flex;justify-content:space-between;gap:14px;font-size:13.5px;padding:9px 0;border-bottom:2px solid rgba(20,8,11,.12)}
.wsummary .row span{color:var(--ink-2)}.wsummary .row b{font-weight:800;text-align:right}
.booked-icon{width:56px;height:56px;border-radius:50%;background:var(--lime);border:3px solid var(--ink);display:grid;place-items:center;font-size:24px;font-weight:800;margin-bottom:14px}
/* library wall */
.lib{overflow:hidden}
.lib-row{display:flex;gap:12px;width:max-content;animation:brandscroll 70s linear infinite}
.lib-row+.lib-row{margin-top:12px}.lib-row.rev{animation-direction:reverse;animation-duration:82s}
.lib:hover .lib-row{animation-play-state:paused}
.lib-tile{flex:0 0 auto;width:150px;aspect-ratio:9/16;border:3px solid var(--ink);border-radius:12px;overflow:hidden;background:#241a1d}
.lib-tile img{width:100%;height:100%;object-fit:cover;display:block}
@media(max-width:900px){.sstats{grid-template-columns:1fr}.mult{grid-template-columns:1fr}.book-2col{grid-template-columns:1fr}.wstep .row2{grid-template-columns:1fr}}
@media (prefers-reduced-motion:reduce){.lib-row{animation:none}}

.reveal{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.ignite-mini i{animation:none}.kpi-row .bar i{transition:none}}

/* Make-it cards (Content: studio | UGC) */
.cards2 .pstep .ph{aspect-ratio:auto;height:260px}
.pstep .ph--strip{display:grid;grid-template-columns:repeat(3,1fr);gap:0}
.pstep .ph--strip img{height:100%}
.pstep .ph--strip img+img{border-left:3px solid var(--ink)}
.pstep h3{font-size:22px;margin:8px 0}
.pstep .pb p{margin:0 0 14px}
.mk-list{list-style:none;margin:0 0 14px;padding:0;display:grid;grid-template-columns:1fr 1fr;gap:6px 14px}
.mk-list li{position:relative;padding-left:20px;font-size:13.5px;font-weight:600;line-height:1.35}
.mk-list li::before{content:"";position:absolute;left:0;top:4px;width:11px;height:11px;border:2.5px solid var(--ink);border-radius:3px;background:var(--lime)}
.pstep .mini{margin-top:0}
.mk-foot{display:flex;align-items:center;justify-content:space-between;gap:12px;margin-top:16px;flex-wrap:wrap}
.mk-foot .metric{margin-top:0}
.mk-foot a{color:var(--coral);font-weight:800;font-size:14px;white-space:nowrap}
.mk-foot .mc-row{margin:0}
@media(max-width:520px){.mk-list{grid-template-columns:1fr}.cards2 .pstep .ph{height:190px}}
/* Content hero: Ish-in-TV sticker reads as a sticker, not a chip */
.hero-stk.mega.tv{width:150px;height:150px;right:-30px;top:250px;transform:rotate(7deg)}
@media(max-width:860px){.hero-stk.mega.tv{width:110px;height:110px;right:-10px;top:220px}}
/* Live step cards: shorter, uniform photo band */
.steps3 .pstep .ph{aspect-ratio:auto;height:210px}
.steps3 .pstep h4{font-size:19px}
@media(max-width:560px){.steps3 .pstep .ph{height:180px}}

/* ===== About page ===== */
.about-stage{position:relative;padding:18px 26px 30px 10px}
.about-photo{margin:0;position:relative;border:var(--outline);border-radius:22px;overflow:hidden;box-shadow:var(--shadow-lg);transform:rotate(1.6deg);background:#241a1d;aspect-ratio:4/3}
.about-photo img{width:100%;height:100%;object-fit:cover;display:block}
.about-photo .cap{position:absolute;left:14px;bottom:14px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.1em;text-transform:uppercase;background:#fff;border:2px solid var(--ink);border-radius:999px;padding:5px 10px}
.about-chip{position:absolute;top:-6px;right:-4px;transform:rotate(4deg)}
.about-ish{position:absolute;left:-34px;bottom:-14px;width:150px;height:150px;z-index:5;transform:rotate(-7deg)}
.tools-block .phead .accent{color:var(--butter)}
.tools-block .kcard{color:var(--ink);text-decoration:none;transition:transform .15s}
.tools-block .kcard:hover{transform:translate(-2px,-2px)}
.tools-block .phase-note a{color:#fff;font-weight:800}
.depts .kcard p{margin-bottom:0}
@media(max-width:860px){.about-stage{padding:10px 10px 20px 0}.about-ish{width:110px;height:110px;left:-10px}}
.about-photo .cap{left:auto;right:14px}
.page-hero .cred-row.creds-5{gap:16px}
.creds-5 .cred img{height:32px}.creds-5 .cred-seal img{height:44px}

/* ===== Contact page ===== */
.contact-hero{padding-top:clamp(28px,4vw,56px)}
.contact-hero .book-2col{align-items:start}
.contact-hero .book-aside>p{color:var(--ink-2);font-size:16px;line-height:1.55;max-width:46ch;margin:0}
.contact-hero .p-h1{margin:14px 0 16px}
.contact-ish{position:absolute;top:-30px;right:-24px;width:132px;height:132px;z-index:5;transform:rotate(8deg)}
.next-steps .kcard p{margin-bottom:auto}
@media(max-width:900px){.book-2col{grid-template-columns:1fr}.contact-ish{width:96px;height:96px;top:-20px;right:-10px}}

/* ===== Home page on the pillar system ===== */
.home .pillars-line{display:flex;flex-wrap:wrap;gap:10px 18px;margin:0 0 6px}
.home .pillars-line a{display:inline-flex;align-items:center;gap:7px;font-family:var(--font-display);font-weight:800;font-size:16px;color:var(--ink);text-decoration:none}
.home .pillars-line .dot{width:11px;height:11px;border:2px solid var(--ink);border-radius:50%;display:inline-block}
.home .hero-actions{margin-top:18px}
.home .cred-row{margin:22px 0 0}
.hero-proofline{font-family:var(--font-mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-3);margin:18px 0 0}
.home .hero-clip .ct-live{position:absolute;top:10px;left:10px;z-index:3;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.1em;background:var(--coral);color:#fff;border:2px solid var(--ink);border-radius:999px;padding:3px 9px}
/* brands card: white card, ink logos (replaces the full-bleed dark marquee) */
.brands-card{padding:18px clamp(20px,3vw,32px) 10px}
.brands-card .label{display:block;margin-bottom:6px}
.brands-card .brandmq{width:auto;margin-left:0;background:transparent;border:0;padding:12px 0}
.brands-card .brandmq::before{background:linear-gradient(90deg,#fff,transparent)}
.brands-card .brandmq::after{background:linear-gradient(270deg,#fff,transparent)}
.brands-card .brandmq img{filter:brightness(0);opacity:.85}
.brands-card .brandmq img[src$=".webp"],.brands-card .brandmq img[src$=".avif"]{filter:none;background:transparent;padding:0}
/* show & tell inside a card */
.phase-block .fc{box-shadow:none}
.phase-block .ways{margin-top:18px}
.phase-block .way{box-shadow:none}
.phase-block .way b{font-size:26px}
/* pillar cards (contained, not full-bleed) */
.hp{padding:clamp(28px,3.6vw,50px)}
.hp.pblock--butter{--pc-text:var(--ink)}
.hp.pblock--coral,.hp.pblock--cobalt{--pc-text:#fff}
.hp--white{--pc-text:var(--ink)}
.hp .pb-head{display:grid;grid-template-columns:auto 1fr auto;align-items:end;gap:clamp(14px,2.2vw,30px);margin-bottom:clamp(20px,2.6vw,30px)}
.hp .pb-no{color:transparent;-webkit-text-stroke:3px var(--pc-text)}
.hp .pb-title{text-transform:none;letter-spacing:-.04em;font-size:clamp(32px,4.6vw,60px)}
.hp.pblock--coral .pb-title .accent,.hp.pblock--cobalt .pb-title .accent{color:var(--butter)}
.hp.pblock--butter .pb-title .accent,.hp--white .pb-title .accent{color:var(--coral)}
.hp .pb-head .label{color:currentColor;opacity:.85}
.hp .pb-cta{box-shadow:4px 4px 0 var(--ink)}
.hp.pblock--coral .pb-cta,.hp.pblock--cobalt .pb-cta{background:#fff;color:var(--ink)}
.hp .pb-item,.hp .pb-stat{box-shadow:none}
.hp .pb-foot{margin:18px 0 0}
.hp .pb-item .pb-k{color:var(--coral)}
.hp.pblock--cobalt .pb-item .pb-k{color:var(--cobalt)}
/* loop + proof inside cards */
.phase-block .loop{box-shadow:none;margin:22px 0 0}
.phase-block .stats{margin-top:0}
.phase-block .stat.block{box-shadow:none}
.phase-block .wins{margin-top:16px}
.phase-block .btnrow{margin:18px 0 0}
/* the one dark band: creator wall inside the ink card */
.daywall-card .daywall{width:auto;margin:0;border:0;padding:0;border-radius:14px}
.daywall-card .phase-note{color:rgba(255,255,255,.85)}
.daywall-card .accent{color:var(--butter)}
@media(max-width:900px){.hp .pb-head{grid-template-columns:auto 1fr}.hp .pb-cta{grid-column:1/-1;justify-self:start}.phase-block .ways{grid-template-columns:1fr 1fr}}
@media(max-width:560px){.phase-block .ways{grid-template-columns:1fr}}

/* ===== Work (case studies) + Resources ===== */
.work-hero .p-lead{max-width:60ch}
.cs-tape{display:flex;flex-wrap:wrap;gap:12px;margin-top:22px}
.cs-t{display:inline-flex;align-items:baseline;gap:8px;background:#fff;border:3px solid var(--ink);border-radius:999px;padding:8px 16px;font-size:13px;color:var(--ink-2);box-shadow:4px 4px 0 var(--ink)}
.cs-t b{font-family:var(--font-display);font-weight:800;font-size:18px;color:var(--ink);letter-spacing:-.02em}
.cs-filters{display:flex;flex-wrap:wrap;gap:10px;margin:0 0 22px}
.cs-filters .sfbtn .dot{width:10px;height:10px;border:2px solid var(--ink);border-radius:50%;display:inline-block;margin-right:7px;vertical-align:-1px}
.cs-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.cs-grid--2{grid-template-columns:repeat(2,minmax(0,1fr))}
.cs-card{display:flex;flex-direction:column;padding:0;overflow:hidden;color:var(--ink);text-decoration:none;transition:transform .15s}
.cs-card:hover{transform:translate(-2px,-2px)}
.cs-card[hidden]{display:none}
.cs-media{position:relative;aspect-ratio:16/10;background:#241a1d;border-bottom:var(--outline)}
.cs-media img{width:100%;height:100%;object-fit:cover;display:block}
.cs-ind{position:absolute;left:12px;top:12px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.1em;text-transform:uppercase;background:#fff;border:2px solid var(--ink);border-radius:999px;padding:4px 9px}
.cs-body{padding:18px 20px 20px;display:flex;flex-direction:column;gap:8px;flex:1}
.cs-body h3{font-family:var(--font-display);font-weight:800;font-size:20px;letter-spacing:-.02em;line-height:1.1;margin:0}
.cs-body p{font-size:14.5px;line-height:1.5;color:var(--ink-2);margin:0}
.cs-head{display:flex;align-items:baseline;gap:10px;flex-wrap:wrap}
.cs-head b{font-family:var(--font-display);font-weight:800;font-size:28px;letter-spacing:-.03em;color:var(--coral);line-height:1}
.cs-head span{font-family:var(--font-mono);font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3)}
.cs-pillars{display:flex;flex-wrap:wrap;gap:6px 12px;margin-top:auto;padding-top:8px}
.cs-pill{display:inline-flex;align-items:center;gap:6px;font-family:var(--font-mono);font-weight:600;font-size:10.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--ink-2);text-decoration:none}
.cs-pill .dot{width:9px;height:9px;border:2px solid var(--ink);border-radius:50%;display:inline-block}
.cs-card--big{grid-column:1/-1;display:grid;grid-template-columns:1.15fr .85fr}
.cs-card--big .cs-media{aspect-ratio:auto;min-height:340px;border-bottom:0;border-right:var(--outline)}
.cs-card--big .cs-body{padding:clamp(24px,3vw,40px)}
.cs-card--big .cs-body h3{font-size:clamp(26px,3vw,38px)}
.cs-card--big .cs-head b{font-size:clamp(40px,5vw,64px)}
/* detail */
.cs-back{display:inline-block;font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-2);text-decoration:none;margin-bottom:22px}
.cs-back:hover{color:var(--coral)}
.cs-h1{font-size:clamp(34px,4.6vw,64px)}
.cs-hero .cs-pillars{margin-top:18px}
.cs-tags{display:flex;flex-wrap:wrap;gap:8px;margin-top:16px}
.stk-chip{font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.04em;background:#fff;border:2px solid var(--ink);border-radius:999px;padding:5px 11px}
.cs-hero-media{position:relative;padding:10px 20px 20px 0}
.cs-hero-img{margin:0;padding:0;overflow:hidden;aspect-ratio:4/3;transform:rotate(1.5deg);box-shadow:var(--shadow-lg)}
.cs-hero-img img{width:100%;height:100%;object-fit:cover;display:block}
.cs-chip{position:absolute;right:-6px;bottom:4px;transform:rotate(-3deg)}
.cs-chip small{font-family:var(--font-mono);font-weight:600;font-size:10px;letter-spacing:.08em;text-transform:uppercase;opacity:.8;margin-left:6px}
.cs-impact .fig{font-size:clamp(56px,8vw,120px)}
.cs-metrics .ic span{text-transform:none;letter-spacing:0;font-size:12px}
.cs-m2{display:grid;gap:2px}
.cs-m2 b{font-family:var(--font-display);font-weight:800;font-size:28px;letter-spacing:-.02em;line-height:1}
.cs-m2 span{font-family:var(--font-mono);font-size:11px;opacity:.85}
.cs-2col{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,.9fr);gap:clamp(22px,3vw,40px);align-items:start}
.rt h2{font-family:var(--font-display);font-weight:800;font-size:22px;letter-spacing:-.02em;margin:22px 0 8px;color:var(--coral)}
.rt h2:first-child{margin-top:0}
.rt h3{font-family:var(--font-display);font-weight:800;font-size:18px;margin:18px 0 6px}
.rt p{font-size:16px;line-height:1.6;color:var(--ink-2);margin:0 0 12px}
.rt ul{margin:0 0 14px;padding-left:0;list-style:none}
.rt li{position:relative;padding-left:22px;font-size:16px;line-height:1.55;color:var(--ink-2);margin-bottom:6px}
.rt li::before{content:"";position:absolute;left:0;top:7px;width:11px;height:11px;border:2.5px solid var(--ink);border-radius:3px;background:var(--lime)}
.rt-quote{margin:22px 0;padding:0}
.rt-quote .enter{font-size:clamp(20px,2.4vw,28px);line-height:1.25;display:inline-block}
.rt-img{margin:22px 0}.rt-img img{width:100%;border:var(--outline);border-radius:16px;display:block}
.rt-img figcaption{font-family:var(--font-mono);font-size:11px;color:var(--ink-3);margin-top:8px}
.rt--article{max-width:68ch;margin:0 auto}
.rt--article p,.rt--article li{font-size:17px}
.rt--article h2{font-size:26px;color:var(--ink)}
.chart-card{padding:20px 22px 16px}
.cc-head{display:flex;align-items:baseline;justify-content:space-between;gap:12px;flex-wrap:wrap;margin-bottom:10px}
.cc-delta{font-family:var(--font-display);font-weight:800;font-size:15px;color:var(--coral);letter-spacing:-.01em}
.cc-sub{font-family:var(--font-mono);font-size:11px;color:var(--ink-3);margin:10px 0 0}
.cs-chart{width:100%;height:auto;display:block}
.cs-chart .ca{font-family:var(--font-mono);font-size:11px;fill:var(--ink-3)}
.cs-chart .cv{font-family:var(--font-display);font-weight:800;font-size:13px;fill:var(--ink)}
.cs-chart .cb{transform-origin:bottom;transform:scaleY(0);transition:transform .6s cubic-bezier(.22,1,.36,1) calc(var(--i)*.08s)}
.in-view .cs-chart .cb{transform:scaleY(1)}
.cs-chart .cd{opacity:0;transition:opacity .3s ease calc(.4s + var(--i)*.15s)}
.in-view .cs-chart .cd{opacity:1}
.cs-chart .cl{stroke-dasharray:1400;stroke-dashoffset:1400;transition:stroke-dashoffset 1.4s cubic-bezier(.83,0,.17,1)}
.in-view .cs-chart .cl{stroke-dashoffset:0}
.cs-gallery{display:grid;grid-template-columns:repeat(auto-fill,minmax(220px,1fr));gap:14px}
.cs-g{position:relative;margin:0;aspect-ratio:4/5;border:var(--outline);border-radius:16px;overflow:hidden;background:#241a1d;cursor:zoom-in}
.cs-g img,.cs-g video{width:100%;height:100%;object-fit:cover;display:block}
.cs-g .tag{position:absolute;left:10px;bottom:10px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.08em;text-transform:uppercase;background:#fff;border:2px solid var(--ink);border-radius:999px;padding:4px 9px}
.cs-quote{text-align:center;padding:clamp(34px,5vw,64px)}
.cs-quote blockquote{font-family:var(--font-display);font-weight:800;font-size:clamp(24px,3.4vw,42px);letter-spacing:-.03em;line-height:1.12;margin:12px auto 16px;max-width:26ch}
.cs-quote cite{font-family:var(--font-mono);font-style:normal;font-size:12px;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-2)}
.cs-next{display:flex;flex-direction:column;gap:8px;text-decoration:none;color:var(--ink);transition:transform .15s}
.cs-next:hover{transform:translate(-2px,-2px)}
.cs-next-t{font-family:var(--font-display);font-weight:800;font-size:clamp(20px,2.6vw,30px);letter-spacing:-.03em}
.cs-next-t b{color:var(--coral)}
/* resources */
.rs-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.rs-grid--2{grid-template-columns:repeat(2,minmax(0,1fr))}
.rs-card{display:flex;flex-direction:column;padding:0;overflow:hidden;color:var(--ink);text-decoration:none;transition:transform .15s}
.rs-card:hover{transform:translate(-2px,-2px)}
.rs-card[hidden]{display:none}
.rs-media{position:relative;aspect-ratio:16/10;background:#241a1d;border-bottom:var(--outline)}
.rs-media img{width:100%;height:100%;object-fit:cover;display:block}
.rs-cat{position:absolute;left:12px;top:12px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.1em;text-transform:uppercase;background:var(--butter);border:2px solid var(--ink);border-radius:999px;padding:4px 9px}
.rs-body{padding:18px 20px 20px;display:flex;flex-direction:column;gap:8px;flex:1}
.rs-body h3{font-family:var(--font-display);font-weight:800;font-size:20px;letter-spacing:-.02em;line-height:1.1;margin:0}
.rs-body p{font-size:14.5px;line-height:1.5;color:var(--ink-2);margin:0}
.rs-meta{font-family:var(--font-mono);font-size:10.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3);margin-top:auto;padding-top:8px}
.rs-card--big{grid-column:1/-1;display:grid;grid-template-columns:1.15fr .85fr}
.rs-card--big .rs-media{aspect-ratio:auto;min-height:320px;border-bottom:0;border-right:var(--outline)}
.rs-card--big .rs-body{padding:clamp(24px,3vw,40px)}
.rs-card--big .rs-body h3{font-size:clamp(26px,3vw,38px)}
.rs-head{max-width:70ch}
.rs-by{display:flex;align-items:center;gap:10px;margin-top:18px;font-size:14px;color:var(--ink-2)}
.rs-by b{color:var(--ink)}
.rs-avatar{width:38px;height:38px;border:3px solid var(--ink);border-radius:50%;background:#fff;display:grid;place-items:center;overflow:hidden}
.rs-avatar img{width:70%;height:auto}
.rs-cover{margin:26px 0 0;padding:0;overflow:hidden;aspect-ratio:21/9;box-shadow:var(--shadow-lg)}
.rs-cover img{width:100%;height:100%;object-fit:cover;display:block}
.rs-article{padding:clamp(28px,4vw,56px)}
@media(max-width:900px){.cs-grid,.rs-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.cs-card--big,.rs-card--big{grid-template-columns:1fr}.cs-card--big .cs-media,.rs-card--big .rs-media{min-height:0;aspect-ratio:16/10;border-right:0;border-bottom:var(--outline)}.cs-2col{grid-template-columns:1fr}}
@media(max-width:560px){.cs-grid,.rs-grid,.cs-grid--2,.rs-grid--2{grid-template-columns:1fr}.cs-hero-media{padding:0 10px 10px 0}}
/* fixes: 7-item nav fits one line; big card media clamps; case-study chip is a chip */
body.pillar .site-head .bar{gap:12px}
body.pillar .site-nav{gap:11px}
body.pillar .site-nav a{font-size:14.5px}
.cs-card--big .cs-media,.rs-card--big .rs-media{position:relative;height:100%;max-height:460px}
.cs-card--big .cs-media img,.rs-card--big .rs-media img{position:absolute;inset:0}
.cs-chip{position:absolute;right:-6px;bottom:4px;z-index:6;transform:rotate(-3deg);font-family:var(--font-display);font-weight:800;font-size:17px;color:var(--ink);background:var(--lime);border:3px solid var(--ink);border-radius:999px;padding:9px 16px;box-shadow:4px 4px 0 var(--ink);white-space:nowrap}
@media(max-width:1400px){body.pillar .brand .desc{display:none}}
.cs-media,.rs-media{position:relative}
.cs-media img,.rs-media img{position:absolute;inset:0}
@media(max-width:1500px){body.pillar .brand .desc{display:none}}
/* brands strip: sticker tiles instead of blacked-out silhouettes */
.brands-card .brandmq-track{gap:14px;padding:6px 20px;animation-duration:56s}
.blogo{flex:0 0 auto;display:grid;place-items:center;height:64px;padding:0 22px;border:3px solid var(--ink);border-radius:14px;box-shadow:4px 4px 0 var(--ink);transform:rotate(var(--r,0deg));background:#fff}
.blogo--coral{background:var(--coral)}.blogo--cobalt{background:var(--cobalt)}.blogo--ink{background:var(--ink)}.blogo--butter{background:var(--butter)}.blogo--pink{background:var(--ish-pink)}
.brands-card .brandmq .blogo img{height:26px;width:auto;filter:none;opacity:1;display:block}
.blogo--butter img,.blogo--pink img{filter:brightness(0)}
.brands-card .brandmq .blogo img[src$=".webp"],.brands-card .brandmq .blogo img[src$=".avif"]{filter:none;background:#fff;border-radius:6px;padding:3px 6px;height:30px}
.brands-card{padding:clamp(28px,3.6vw,50px)}
.brands-card .phase-note a{color:var(--coral);font-weight:800}
/* brands: two big rows, opposite directions, nothing else in the card */
.brands-card{padding:22px clamp(16px,2.4vw,30px)}
.brands-card .brandmq{padding:10px 0}
.brands-card .brandmq+.brandmq{margin-top:4px}
.brands-card .brandmq--rev .brandmq-track{animation-direction:reverse}
.brands-card .brandmq-track{gap:18px;padding:8px 20px;animation-duration:64s}
.blogo{height:92px;padding:0 34px;border-radius:18px;box-shadow:5px 5px 0 var(--ink)}
.brands-card .brandmq .blogo img{height:40px}
.brands-card .brandmq .blogo img[src$=".webp"],.brands-card .brandmq .blogo img[src$=".avif"]{height:44px;padding:4px 8px}
@media(max-width:700px){.blogo{height:70px;padding:0 22px}.brands-card .brandmq .blogo img{height:30px}}
/* brands: no tiles — white logos straight on the coral card */
.blogo{height:auto;padding:0 10px;border:0;border-radius:0;box-shadow:none;background:transparent!important;transform:none}
.brands-card .brandmq-track{gap:56px;padding:6px 30px}
.brands-card .brandmq .blogo img{height:48px;filter:none;opacity:1}
.blogo--butter img,.blogo--pink img{filter:none}
.brands-card .brandmq::before{background:linear-gradient(90deg,var(--coral),transparent)}
.brands-card .brandmq::after{background:linear-gradient(270deg,var(--coral),transparent)}
.brands-card .brandmq .blogo img[src$=".webp"],.brands-card .brandmq .blogo img[src$=".avif"]{height:52px;background:#fff;border-radius:10px;padding:6px 10px}
@media(max-width:700px){.brands-card .brandmq .blogo img{height:34px}.brands-card .brandmq-track{gap:36px}}
/* official Meta Business Partners lockup (stacked PNG) */
.cred-meta img{height:52px}
.creds-5 .cred-meta img{height:48px}
.cred-meta img{height:68px;margin:-8px 0}
.creds-5 .cred-meta img{height:64px}
.cred-meta img{height:54px;margin:0}
.creds-5 .cred-meta img{height:50px}
.cred-meta img{height:62px}
.creds-5 .cred-meta img{height:58px}

/* ===== Amplify page ===== */
.amplify .hero-clip.a{background:#241a1d}
.amp-bag{width:138px;height:138px;right:-22px;top:286px;transform:rotate(8deg)}
.sale-pop--cut{background:#fff;color:var(--ink-3);text-decoration:line-through}
/* creative board (managed like a real account) */
.amp-board{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:12px}
.ab-card{position:relative;border:3px solid var(--ink);border-radius:14px;overflow:hidden;aspect-ratio:4/5;background:#241a1d}
.ab-card img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;display:block;transition:filter .4s}
.ab-card .st,.ab-card .mt{position:absolute;left:8px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.06em;border:2px solid var(--ink);border-radius:999px;padding:3px 8px;background:#fff;color:var(--ink);white-space:nowrap;max-width:calc(100% - 16px);overflow:hidden;text-overflow:ellipsis}
.ab-card .st{top:8px}.ab-card .mt{bottom:8px;background:var(--lime)}
.ab-card.boost .st{background:var(--lime)}
.ab-card.testing .st{background:var(--butter)}.ab-card.testing .mt{background:#fff}
.ab-card.cut img{filter:grayscale(1) brightness(.55)}
.ab-card.cut .st{background:var(--coral);color:#fff}.ab-card.cut .mt{background:#fff;color:var(--ink-3)}
.amp-log{margin-top:14px;border:3px solid var(--ink);border-radius:14px;background:var(--ink);color:#fff;padding:14px 16px;font-family:var(--font-mono);font-size:12px;height:168px;overflow:hidden;display:flex;flex-direction:column;justify-content:flex-end;gap:7px}
.amp-log .lg{animation:login .4s ease}
.amp-log .lg .ts{opacity:.5;margin-right:8px}
.amp-log .lg b{color:var(--lime);font-weight:600}.amp-log .lg b.cut{color:var(--coral)}
@keyframes login{from{opacity:0;transform:translateY(6px)}to{opacity:1;transform:none}}
@media(prefers-reduced-motion:reduce){.amp-log .lg{animation:none}}
/* seller-center dashboard frame (cobalt chrome = the color break, white body = the real report) */
.sc-frame{background:var(--cobalt);border:var(--outline);border-radius:22px;overflow:hidden;color:#fff}
.sc-bar{display:flex;align-items:center;gap:8px;padding:13px 17px;background:rgba(255,255,255,.14);border-bottom:2px solid rgba(20,8,11,.3)}
.sc-bar i{width:11px;height:11px;border-radius:50%;background:rgba(255,255,255,.55)}
.sc-bar .url{margin-left:14px;font-family:var(--font-mono);font-size:12px;opacity:.9}
.sc-body{background:#fff;color:var(--ink);padding:22px 24px 18px}
.sc-kpis{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:12px;margin-bottom:18px}
.sc-kpi{border:2px solid var(--ink);border-radius:12px;padding:12px 14px;background:#fff}
.sc-kpi span{display:block;font-family:var(--font-mono);font-size:10.5px;letter-spacing:.08em;text-transform:uppercase;color:var(--ink-3)}
.sc-kpi b{display:block;font-family:var(--font-display);font-weight:800;font-size:clamp(18px,1.8vw,24px);letter-spacing:-.02em;margin-top:6px}
.sc-kpi.hi{background:var(--lime)}
.sc-legend{display:flex;gap:18px;font-family:var(--font-mono);font-size:11px;color:var(--ink-2);margin-bottom:6px}
.sc-legend i{display:inline-block;width:10px;height:10px;border-radius:50%;border:2px solid var(--ink);margin-right:6px;vertical-align:-1px}
.sc-chart{width:100%;height:auto;display:block}
.sc-chart .ca{font-family:var(--font-mono);font-size:11px;fill:var(--ink-3)}
@media(max-width:900px){.sc-kpis{grid-template-columns:repeat(2,minmax(0,1fr))}.amp-board{grid-template-columns:repeat(3,minmax(0,1fr))}}
/* watchlist inside the butter block */
.watch{display:grid;grid-template-columns:1fr 1fr;gap:12px 18px;margin-top:14px}
.watch div{border-top:2px solid rgba(20,8,11,.18);padding-top:9px}
.watch b{display:block;font-family:var(--font-display);font-weight:800;font-size:14px;letter-spacing:-.01em}
.watch span{display:block;font-size:12.5px;line-height:1.45;color:var(--ink-2);margin-top:3px}
@media(max-width:520px){.watch{grid-template-columns:1fr}}
/* ROAS receipts */
.receipts{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px}
.rc .rnum{font-family:var(--font-display);font-weight:800;font-size:clamp(40px,4.4vw,60px);line-height:.9;letter-spacing:-.04em;color:var(--cobalt)}
.rc .k{margin-top:10px}
.rc h3{font-size:19px}
.rc .mini{margin-top:auto;padding-top:12px}
.rshot{margin:14px 0 0;border:3px solid var(--ink);border-radius:12px;overflow:hidden;background:#fff}
.rshot img{display:block;width:100%;height:auto}
.facts{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px;margin-top:clamp(22px,3vw,36px);border-top:3px solid var(--ink);padding-top:18px}
.facts div{text-align:center}
.facts b{display:block;font-family:var(--font-display);font-weight:800;font-size:clamp(28px,3.4vw,46px);letter-spacing:-.03em;line-height:1}
.facts span{display:block;font-family:var(--font-mono);font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--ink-3);margin-top:8px}
@media(max-width:900px){.receipts{grid-template-columns:repeat(2,minmax(0,1fr))}.facts{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:560px){.receipts{grid-template-columns:1fr}}
/* the loop: five steps, three of them paid */
.amp-loop{display:flex;align-items:center;justify-content:center;gap:10px 12px;flex-wrap:wrap}
.amp-loop .step{font-family:var(--font-display);font-weight:800;font-size:15px;background:#fff;border:3px solid var(--ink);border-radius:14px;padding:12px 18px;box-shadow:4px 4px 0 var(--ink)}
.amp-loop .step a{color:inherit;text-decoration:none}
.amp-loop .step.hot{background:var(--cobalt);color:#fff}
.amp-loop .arr{font-family:var(--font-display);font-weight:800;color:var(--cobalt);font-size:24px;letter-spacing:-3px}
/* straight answers */
.qa details{border-top:2px solid rgba(20,8,11,.15)}
.qa details:first-of-type{border-top:0}
.qa summary{cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:14px;padding:14px 0;font-family:var(--font-display);font-weight:800;font-size:16px;letter-spacing:-.01em}
.qa summary::-webkit-details-marker{display:none}
.qa summary::after{content:"+";font-family:var(--font-mono);color:var(--coral);font-size:22px;line-height:1;transition:transform .25s}
.qa details[open] summary::after{transform:rotate(45deg)}
.qa p{font-size:14.5px;line-height:1.55;color:var(--ink-2);margin:0;padding:0 0 16px;max-width:60ch}
.amplify .tk-stk{padding:0}
/* offer terms (BFCM free set) */
.offer-terms{max-width:62ch;margin:18px auto 0;font-size:13px;line-height:1.5;opacity:.9}
.cta-band .offer-terms{border-top:2px solid rgba(255,255,255,.35);padding-top:14px}
.book-aside .offer-terms{margin:18px 0 0;color:var(--ink-2);border-top:2px solid rgba(20,8,11,.15);padding-top:12px}
.offer-terms a{color:inherit;font-weight:800}
/* mobile header: the pillar pages name the Formula button .btn--butter (brand.css only hides .btn-formula) */
@media(max-width:940px){body.pillar .head-end .btn--butter{display:none}body.pillar .head-end{gap:8px}}
@media(max-width:420px){body.pillar .site-head .brand img{height:24px}body.pillar .head-end .btn--sm{padding:9px 13px;font-size:13px}}
/* home pillar cards: crew sticker (Clip / Collab / Hype / Boost) peeking over the top-right corner */
.hp .crew-stk{position:absolute;right:-18px;top:-30px;width:124px;height:124px;padding:6px;background:#fff;border:4px solid var(--ink);box-shadow:var(--shadow-sm);z-index:6;transform:rotate(7deg)}
.hp .crew-stk.r2{transform:rotate(-6deg)}
.hp .crew-stk img{border-radius:8px}
.hp .pb-head{padding-right:96px}
@media(max-width:900px){.hp .crew-stk{width:92px;height:92px;right:-10px;top:-22px}.hp .pb-head{padding-right:70px}}
/* brand.css has a global .step chip (homepage loop) — Live HQ panel labels are plain mono labels */
.lhq .step{display:block;border:0;background:transparent;box-shadow:none;padding:0;border-radius:0;transform:none}
/* brand.css .fc is the homepage four-col card (560px tall) — the feed caption only shares the name */
.feed .fc{height:auto;border:0;border-radius:0;box-shadow:none;display:block;background:#fff}

/* ===== Home hero: the story stage (creators → live → Meta → end card) ===== */
.story{position:relative;width:min(100%,520px);aspect-ratio:4/5;margin-left:auto;border:var(--outline);border-radius:22px;box-shadow:var(--shadow-lg);overflow:hidden;background:var(--ink);isolation:isolate}
.story .sc{position:absolute;inset:0;opacity:0;pointer-events:none;transition:opacity .25s}
.story .sc.is-on{opacity:1;pointer-events:auto}
.story video,.story .wt img{width:100%;height:100%;object-fit:cover;display:block}
/* shared chrome */
.sc-logo{position:absolute;top:14px;left:14px;z-index:4;background:#fff;border:2px solid var(--ink);border-radius:8px;padding:5px 9px;line-height:0}
.sc-logo img{height:14px;width:auto}
.sc-chip{position:absolute;right:16px;bottom:146px;z-index:5;font-family:var(--font-display);font-weight:800;font-size:13px;background:var(--lime);border:3px solid var(--ink);border-radius:999px;padding:7px 12px;box-shadow:4px 4px 0 var(--ink);transform:rotate(-3deg) scale(0);transform-origin:center;opacity:0;transition:transform .45s cubic-bezier(.34,1.56,.64,1),opacity .2s}
.sc.st-chip .sc-chip{transform:rotate(-3deg) scale(1);opacity:1}
.sc-cap{position:absolute;left:16px;right:16px;bottom:16px;z-index:4;border:3px solid var(--ink);border-radius:14px;padding:12px 16px 14px;box-shadow:5px 5px 0 var(--ink);transform:translateY(14px);opacity:0;transition:transform .5s cubic-bezier(.22,1,.36,1) .15s,opacity .3s .15s}
.sc.is-on .sc-cap{transform:none;opacity:1}
.sc-cap--coral{background:var(--coral);color:#fff}
.sc-cap--ink{background:var(--ink);color:#fff}
.sc-cap--cobalt{background:var(--cobalt);color:#fff}
.sc-k{display:block;font-family:var(--font-mono);font-weight:600;font-size:10px;letter-spacing:.14em;text-transform:uppercase;opacity:.85;margin-bottom:5px}
.sc-h{display:block;font-family:var(--font-display);font-weight:800;font-size:clamp(20px,2.1vw,27px);line-height:1.05;letter-spacing:-.03em;transition:opacity .22s,transform .22s}
.sc-h i{font-style:normal;color:var(--butter)}
.sc-cap--coral .sc-h i{color:var(--ink)}
.sc-cap--ink .sc-h i{color:var(--coral)}
.sc.st-swap .sc-h{opacity:0;transform:translateY(8px)}
/* 01 wall */
.wall-grid{position:absolute;inset:-6% -4%;display:grid;grid-template-columns:repeat(3,1fr);gap:8px;transform:rotate(-4deg);animation:walldrift 14s ease-in-out infinite alternate}
.wt{border:3px solid #000;border-radius:12px;overflow:hidden;background:#241a1d;aspect-ratio:9/14}
@keyframes walldrift{from{transform:rotate(-4deg) translateY(0)}to{transform:rotate(-4deg) translateY(-7%)}}
.sc-wall::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,rgba(20,8,11,0) 55%,rgba(20,8,11,.55));pointer-events:none}
/* 02 live */
.sc-live-tag{position:absolute;top:14px;right:14px;z-index:4;display:inline-flex;align-items:center;gap:6px;font-family:var(--font-mono);font-weight:700;font-size:10px;letter-spacing:.08em}
.sc-live-tag i{font-style:normal;background:var(--coral);color:#fff;border:2px solid var(--ink);border-radius:999px;padding:3px 8px;display:inline-flex;align-items:center;gap:5px}
.sc-live-tag i::before{content:"";width:6px;height:6px;border-radius:50%;background:#fff;animation:blink 1s infinite}
.sc-live-tag em{font-style:normal;background:#fff;color:var(--ink);border:2px solid var(--ink);border-radius:999px;padding:3px 8px;min-width:96px;text-align:center}
@keyframes blink{50%{opacity:.3}}
.sc-hearts{position:absolute;right:22px;bottom:170px;width:40px;height:160px;pointer-events:none}
.sc-hearts b{position:absolute;bottom:0;left:50%;color:var(--coral);font-size:20px;opacity:0;animation:heart 2.4s ease-out infinite}
.sc-hearts b:nth-child(2){animation-delay:.8s;left:20%}.sc-hearts b:nth-child(3){animation-delay:1.6s;left:70%}
.sc.is-on .sc-hearts b{animation-play-state:running}
@keyframes heart{0%{transform:translate(-50%,0) scale(.6);opacity:0}15%{opacity:1}100%{transform:translate(-50%,-140px) scale(1.1) rotate(12deg);opacity:0}}
/* 03 meta */
.sc-meta{background:var(--ish-pink)}
.sc-feeds{position:absolute;inset:0}
.sc-feed{position:absolute;width:52%;aspect-ratio:9/14;border:3px solid var(--ink);border-radius:14px;overflow:hidden;background:#fff;box-shadow:5px 5px 0 var(--ink);display:flex;flex-direction:column}
.sc-feed video{flex:1;min-height:0}
.sc-feed .fh{display:flex;align-items:center;gap:7px;padding:7px 9px;font-family:var(--font-display);font-weight:700;font-size:11px;border-bottom:2px solid var(--ink);background:#fff}
.sc-feed .fh i{width:16px;height:16px;border-radius:50%;background:var(--coral);border:2px solid var(--ink)}
.sc-feed .fh small{font-family:var(--font-mono);font-weight:600;font-size:8px;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3);margin-left:auto}
.sc-feed .ff{font-family:var(--font-mono);font-size:10px;font-weight:600;padding:6px 9px;border-top:2px solid var(--ink);background:#fff}
.sc-feed.l{left:-10%;top:16%;transform:rotate(-7deg);z-index:1;opacity:.9}
.sc-feed.r{right:-10%;top:14%;transform:rotate(6deg);z-index:1;opacity:.9}
.sc-feed.c{left:50%;top:6%;transform:translateX(-50%);z-index:2;width:56%;box-shadow:7px 7px 0 var(--ink)}
.sc.is-on .sc-feed{animation:feedin .6s cubic-bezier(.22,1,.36,1) both}
.sc.is-on .sc-feed.c{animation-delay:.1s}.sc.is-on .sc-feed.r{animation-delay:.2s}
@keyframes feedin{from{opacity:0;margin-top:30px}to{margin-top:0}}
.sc-meta-badge{position:absolute;top:14px;left:14px;z-index:4;background:#fff;border:2px solid var(--ink);border-radius:8px;padding:4px 8px;line-height:0}
.sc-meta-badge img{height:30px;width:auto}
/* 04 end card */
.sc-end{background:var(--coral);color:#fff;display:flex;flex-direction:column;justify-content:flex-end;padding:22px}
.sc-ish{position:absolute;top:22px;right:22px;width:118px;height:118px;transform:rotate(8deg);background:var(--butter)}
.sc-end-h{font-family:var(--font-display);font-weight:800;font-size:clamp(34px,3.6vw,50px);line-height:.95;letter-spacing:-.045em;color:var(--ink);margin:0 0 20px;transform:translateY(16px);opacity:0;transition:transform .55s cubic-bezier(.22,1,.36,1) .2s,opacity .3s .2s}
.sc-end-h i{font-style:normal;color:#fff}
.sc.is-on .sc-end-h{transform:none;opacity:1}
.sc-end-row{display:flex;align-items:center;gap:10px;flex-wrap:wrap}
.sc-badge{background:#fff;border:2px solid var(--ink);border-radius:10px;padding:6px 10px;line-height:0}
.sc-badge img{height:22px;width:auto}
.sc-cta{margin-left:auto;font-family:var(--font-display);font-weight:800;font-size:14px;color:#fff;text-decoration:none;background:var(--ink);border:2px solid var(--ink);border-radius:999px;padding:11px 18px;box-shadow:4px 4px 0 #fff}
.sc-cta:hover{transform:translate(2px,2px);box-shadow:2px 2px 0 #fff}
/* wipe + pause */
.sc-wipe{position:absolute;left:50%;top:50%;width:40px;height:40px;margin:-20px 0 0 -20px;border-radius:50%;background:var(--coral);transform:scale(0);z-index:8;pointer-events:none;opacity:1}
.sc-wipe.grow{transform:scale(40);transition:transform .52s cubic-bezier(.7,0,.3,1)}
.sc-wipe.fade{transform:scale(40);opacity:0;transition:opacity .4s}
.sc-pause{position:absolute;right:12px;top:12px;z-index:9;width:28px;height:28px;border-radius:50%;border:2px solid var(--ink);background:rgba(255,255,255,.9);cursor:pointer;padding:0;display:grid;place-items:center;opacity:0;transition:opacity .2s}
.story:hover .sc-pause,.story:focus-within .sc-pause,.story.is-paused .sc-pause{opacity:1}
.sc-pause i{width:8px;height:10px;border-left:3px solid var(--ink);border-right:3px solid var(--ink)}
.story.is-paused .sc-pause i{width:0;height:0;border:0;border-left:9px solid var(--ink);border-top:6px solid transparent;border-bottom:6px solid transparent;margin-left:3px}
.sc-live .sc-pause,.sc-end .sc-pause{right:12px}
.sc-live .sc-live-tag{right:48px}
@media(max-width:900px){.story{margin:28px auto 0;max-width:420px}.sc-h{font-size:19px}.sc-end-h{font-size:32px}}
@media(prefers-reduced-motion:reduce){.wall-grid,.sc-hearts b,.sc-live-tag i::before{animation:none}.sc-chip{transform:rotate(-3deg) scale(1);opacity:1}}
/* ===== Home hero: full-height, story stage as a vertical feed on the right ===== */
.home .page-hero{min-height:calc(100svh - 92px);display:flex;align-items:center;padding-top:clamp(20px,3vw,40px);padding-bottom:clamp(20px,3vw,40px)}
.home .page-hero .wrap{width:min(1280px,92vw)}
.home .hero-grid{grid-template-columns:minmax(0,1.05fr) minmax(0,.95fr);align-items:center}
.story--feed{aspect-ratio:auto;height:min(calc(100svh - 150px),780px);min-height:520px;width:min(100%,470px)}
.story-track{position:absolute;inset:0;transition:transform .72s cubic-bezier(.76,0,.24,1);will-change:transform}
.story--feed .sc{position:relative;inset:auto;height:100%;opacity:1;pointer-events:auto;transition:none}
.story--feed .sc:not(.is-on){pointer-events:none}
.story--feed .sc-cap{bottom:18px}
.story--feed .sc-chip{bottom:150px}
.story--feed .sc-end{height:100%}
.story--feed .wall-grid{inset:-6% -4%}
.sc-rail{position:absolute;right:12px;top:50%;transform:translateY(-50%);z-index:9;list-style:none;margin:0;padding:0;display:grid;gap:6px}
.sc-rail li{font-family:var(--font-mono);font-weight:700;font-size:9px;letter-spacing:.08em;width:28px;height:28px;display:grid;place-items:center;border-radius:50%;background:rgba(255,255,255,.85);border:2px solid var(--ink);color:var(--ink);transition:background .3s,color .3s,transform .3s}
.sc-rail li.on{background:var(--coral);color:#fff;transform:scale(1.12)}
.story--feed .sc-live-tag{right:48px}
.story--feed .sc-pause{top:auto;bottom:auto;right:12px;top:12px}
@media(max-width:900px){.home .page-hero{min-height:0;display:block}.story--feed{height:min(78vh,640px);min-height:460px;margin:28px auto 0;max-width:420px}}
@media(max-width:900px){.home .hero-grid{grid-template-columns:1fr}.home .page-hero{align-items:start}}

/* v49: real GMV Max screenshot receipt on the Amplify page */
.amp-real{margin:clamp(18px,2.4vw,28px) 0 0;background:#fff;border:4px solid var(--ink);border-radius:20px;overflow:hidden;box-shadow:8px 8px 0 var(--ink)}
.amp-real img{display:block;width:100%;height:auto}
.amp-real figcaption{padding:14px 18px;border-top:4px solid var(--ink);font-size:clamp(14px,1.3vw,16px);line-height:1.45;color:var(--ink-2)}
.amp-real figcaption b{color:var(--ink);font-weight:800}

/* v50: Resources hub */
.hub-stats{display:flex;flex-wrap:wrap;gap:10px;margin:0 0 22px}
.hub-empty{margin:18px 0 0;font-weight:600}
.hub-pillars{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:18px;margin-top:8px}
.hub-pillar{display:flex;flex-direction:column;gap:10px;background:#fff;color:var(--ink);text-decoration:none;border:4px solid var(--ink);border-radius:20px;box-shadow:6px 6px 0 var(--ink);padding:22px;transition:transform .15s,box-shadow .15s}
.hub-pillar:hover{transform:translate(3px,3px);box-shadow:3px 3px 0 var(--ink)}
.hub-pillar--content{background:var(--butter)}.hub-pillar--creators{background:var(--coral);color:#fff}.hub-pillar--live{background:var(--ink);color:#fff}.hub-pillar--amplify{background:var(--cobalt);color:#fff}
.hub-pillar .hp-tag{font-family:var(--font-mono);font-weight:700;font-size:11px;letter-spacing:.1em;text-transform:uppercase;display:inline-flex;align-items:center;gap:8px;opacity:.9}
.hub-pillar .hp-tag .dot{width:10px;height:10px;border:2px solid currentColor;border-radius:50%;display:inline-block;background:currentColor}
.hub-pillar b{font-family:var(--font-display);font-weight:800;font-size:clamp(26px,2.6vw,34px);letter-spacing:-.04em;line-height:1}
.hub-pillar p{margin:0;font-size:14.5px;line-height:1.45;opacity:.92;flex:1}
.hub-pillar .hp-count{font-family:var(--font-mono);font-weight:600;font-size:11px;letter-spacing:.08em;text-transform:uppercase;opacity:.85}
.hub-tool{display:grid;grid-template-columns:1.3fr .7fr;gap:clamp(24px,4vw,56px);align-items:center}
.hub-tool h2{font-family:var(--font-display);font-weight:800;font-size:clamp(30px,4vw,52px);line-height:.95;letter-spacing:-.05em;margin:0 0 14px}
.hub-tool p{font-size:clamp(16px,1.5vw,19px);line-height:1.5;color:var(--ink-2);max-width:52ch}
.hub-tool-img{width:min(240px,100%);justify-self:center;border:4px solid var(--ink);border-radius:36px;box-shadow:8px 8px 0 var(--ink);transform:rotate(4deg);background:#fff}
@media(max-width:900px){.hub-pillars{grid-template-columns:repeat(2,minmax(0,1fr))}.hub-tool{grid-template-columns:1fr}.hub-tool-img{width:180px}}
@media(max-width:560px){.hub-pillars{grid-template-columns:1fr}}

/* v51: For Creators page */
.fcr-note{font-size:15px;color:var(--ink-2);margin:4px 0 0}
.fcr-note a{color:var(--ink);font-weight:700}
.fcr-split{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(24px,4vw,56px);align-items:center}
.fcr-split--rev{grid-template-columns:1.25fr .75fr}
.fcr-split h2{font-family:var(--font-display);font-weight:800;font-size:clamp(30px,4.2vw,56px);line-height:.95;letter-spacing:-.05em;margin:0 0 14px}
.fcr-split>div>p{font-size:clamp(16px,1.5vw,19px);line-height:1.5;margin:0 0 18px;max-width:56ch}
.fcr-looking .accent,.fcr-discord .accent{color:var(--butter)}
.fcr-looking,.fcr-discord{color:#fff}
.fcr-looking .label,.fcr-discord .label{background:#fff;color:var(--ink);border-color:#fff}
.fcr-list{list-style:none;margin:0;padding:0;display:grid;gap:10px}
.fcr-list li{font-size:15.5px;line-height:1.45;padding-left:22px;position:relative}
.fcr-list li::before{content:"";position:absolute;left:0;top:.5em;width:10px;height:10px;border-radius:50%;background:var(--butter);border:2px solid var(--ink)}
.fcr-list li b{font-weight:800}
.fcr-card{background:#fff;color:var(--ink);border:4px solid var(--ink);border-radius:22px;box-shadow:8px 8px 0 var(--ink);padding:clamp(22px,2.8vw,34px);display:flex;flex-direction:column;gap:14px;transform:rotate(1.5deg)}
.fcr-card .label{background:var(--ink);color:#fff;border-color:var(--ink);align-self:flex-start}
.fcr-steps{margin:0;padding:0 0 0 22px;display:grid;gap:12px;font-size:15.5px;line-height:1.45}
.fcr-steps li::marker{font-family:var(--font-mono);font-weight:700;color:var(--coral)}
.fcr-card .btn{align-self:flex-start;margin-top:6px}
.fcr-card--invite{align-items:flex-start;transform:rotate(-1.5deg)}
.fcr-invite-k{font-family:var(--font-mono);font-weight:700;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3)}
.fcr-invite{font-family:var(--font-mono);font-weight:700;font-size:clamp(16px,1.6vw,21px);color:var(--cobalt);text-decoration:none;word-break:break-all;border-bottom:3px solid var(--cobalt);padding-bottom:2px}
.fcr-invite-s{font-size:13.5px;color:var(--ink-2)}
.fcr-formula .fcr-f-row{grid-template-columns:repeat(3,1fr);margin:22px 0 24px}
.fcr-f-img{width:min(220px,100%);justify-self:center;border:4px solid var(--ink);border-radius:36px;box-shadow:8px 8px 0 var(--ink);transform:rotate(-4deg);background:#fff}
.fcr-tiers .pb-item .pb-k{color:var(--red-text,#b3122f)}
.fcr-stat{background:var(--lime);color:var(--ink);border:4px solid var(--ink);border-radius:18px;box-shadow:6px 6px 0 var(--ink);transform:rotate(3deg)}
.fcr-stat b{font-size:clamp(26px,2.6vw,36px)}
.fcr-stat span{opacity:.8}
@media(max-width:900px){.fcr-split,.fcr-split--rev{grid-template-columns:1fr}.fcr-card,.fcr-card--invite{transform:none}.fcr-formula .fcr-f-row{grid-template-columns:1fr}.fcr-f-img{width:160px}.fcr-stat{transform:none}}