Full Service TikTok Shop Growth Partner

Root Labs faced low brand awareness, weak differentiation, and limited engagement on TikTok.

The approach combined MEGA lives, Mini MEGA lives, LIVE GMV MAX, non-shoppable live content, giveaways, and Discord community engagement to drive both acquisition and retention. These tactics transformed TikTok into a conversion and community hub, building trust, urgency, and loyalty—crucial in the health niche where credibility matters. Non-shoppable content humanized the brand and deepened audience connection, while in-house content across multiple channels ensured broad market reach. This multi-layered strategy led to GMV growth from $36.6K to $93.9K in 7 months, a total GMV of $388,773.16 over 8 months, and high engagement metrics, establishing Root Labs as a top health brand on TikTok.

Kavahana needed to grow sales and GMV on TikTok Shop.

The strategy focused on leveraging affiliates, rebuilding the sales funnel, TAP, and product sampling, combined with GMV MAX and Star Creator campaigns. These tactics maximized reach, engagement, and conversions, giving the brand the best opportunity for growth. As a result, GMV doubled from $10,000 to $20,000 in 5 months.

QR Smart Labels experienced low sales and GMV, especially during summer months before the holidays.

The strategy combined affiliate outreach with bots, TAP campaigns, and brand awareness via free sample distribution, supported by WhatsApp Brand Creator Community, GMV MAX ads, top creator outreach, and GMV challenges. The creator community enabled niche-specific collaboration, with video inspiration and challenges incentivizing creators to post more content for cash rewards. This drove widespread brand awareness on TikTok and significantly boosted engagement. As a result, GMV grew from $0 to over $30,000 in 3 months.

LifeRX lacked influencer partnerships to drive leads and bookings.

The strategy implemented an affiliate program with monthly challenges based on leads and bookings, supported by a WhatsApp creator community to foster a sense of “family” among influencers. These challenges motivated creators to post and go live more frequently, significantly increasing engagement and conversions. Since January 1, influencer partnerships generated 14,094 leads and 1,550 bookings, translating to approximately $465,000 in sales, excluding recurring purchases.